Spice Lounge Food Works Limited has announced a major expansion into the global entertainment circuit with the presentation of Circoloco Mumbai 2026 through its experiential platform XORA World. The event, scheduled for April 19, 2026 at Jio World Garden, Mumbai, represents India's official entry into the internationally recognized Circoloco brand ecosystem.

Global Underground Icon Comes to India

Founded in 1999 at DC-10 Ibiza, Circoloco has established itself as one of the world's most respected underground music and lifestyle brands. The brand's global presence spans multiple international markets including Ibiza, London, Paris, New York, Miami, Tulum, and Dubai, with Mumbai now joining this prestigious circuit.

International Artist Lineup

The Mumbai edition will showcase a curated selection of leading figures from the global underground house and techno ecosystem. The confirmed international lineup includes:

• Marco Carola
• Michael Bibi
• Chris Stussy
• Mau P
• Beltran
• Jamback
• Sweeny

These artists collectively represent the cutting edge of the international underground music scene, bringing their expertise to the Indian market for the first time under the Circoloco banner.

Large-Scale Venue Infrastructure

Jio World Garden, Mumbai serves as the host venue, offering premium outdoor facilities engineered for high-capacity live entertainment. The venue specifications demonstrate the scale and ambition of the event:

Strategic Business Development

The Circoloco announcement represents a continuation of the company's structured experiential pipeline under XORA World. This initiative follows recent announcements including the Ilaiyaraaja 50-year cultural celebration and the Black Coffee India Tour presentation, demonstrating the company's systematic approach to large-format cultural experiences.

The expansion into globally recognized touring circuits positions the company to leverage internationally benchmarked intellectual property while diversifying revenue streams beyond its core food and beverage operations. The initiative aims to deepen premium consumer engagement and enhance ecosystem synergies across the company's restaurant and nightlife brands.

Management Perspective

Mr. Mohan Babu Karjela, Chairman & Director of Spice Lounge Food Works Limited, emphasized the strategic significance of the partnership: "Circoloco is not just an event — it is a globally respected cultural institution. Bringing this platform to Mumbai signals the next stage of XORA World's evolution. With India entering the global Circoloco map, we are positioning Spice Lounge Food Works as an integrated hospitality and experiential company capable of executing internationally benchmarked formats."

The company operates a diversified portfolio across food, beverage, nightlife and experiential platforms, including proprietary and franchised brands such as Blaze Kebabs, Xora, Salud, Buffalo Wild Wings and Wing Zone. Through XORA World, the company continues developing large-format cultural and entertainment experiences across key metro markets, establishing itself as a multi-category lifestyle platform.

Spice Lounge Food Works Limited has announced a major addition to its XORA World experiential events platform with the presentation of internationally acclaimed DJ and Grammy Award-winning artist Black Coffee. The event is scheduled for 02 April 2026 at Quake Arena, Hyderabad, as part of the artist's India Tour.

Event Details and Venue Format

The Black Coffee performance will be hosted across a curated 50,000 sq. ft. multi-level immersive venue format, designed to deliver a premium live entertainment experience. This large-scale format demonstrates the company's capability to execute high-impact cultural and international entertainment experiences.

Strategic Pipeline Development

The Black Coffee event forms part of the company's broader XORA World pipeline, following the recently announced large-scale cultural celebration of Maestro Ilaiyaraaja's 50-year musical journey. This development showcases the company's structured approach to experiential entertainment:

• Multi-genre event strategy covering classical, contemporary, and global electronic formats
• Scalable large-format event capabilities
• Structured pipeline of curated cultural and international entertainment experiences
• Strengthened positioning in premium metro markets

XORA World is being developed as a proprietary experiential vertical under the company's broader hospitality and lifestyle ecosystem, with a long-term objective of creating repeatable, high-impact consumer engagement platforms.

Business Strategy and Revenue Diversification

The company has consciously expanded beyond traditional restaurant-led revenue models into adjacent experiential categories. This strategic expansion enhances several key business areas:

• Brand visibility and premium consumer positioning
• Direct-to-consumer engagement channels
• Cross-brand synergies across F&B, nightlife and hospitality assets
• Non-linear and event-led revenue streams

Global-format entertainment events complement the company's restaurant and lifestyle brands by driving ecosystem traffic, strengthening recall, and expanding audience demographics. The company believes that experience-led verticals represent a high-growth adjacency to its core hospitality portfolio.

Management Perspective

Commenting on the development, Mr. Mohan Babu Karjela, Chairman & Director of Spice Lounge Food Works Ltd, stated: "The Black Coffee India Tour presentation reinforces XORA World's growing pipeline of large-format cultural and global entertainment experiences. Following our recently announced Ilaiyaraaja milestone celebration, this development signals continuity in our experiential strategy. We are building a structured platform that integrates hospitality, culture, and premium live events into a scalable consumer ecosystem. Our objective is to create long-term brand equity while expanding diversified revenue opportunities for the Company."

Company Profile

Spice Lounge Food Works Limited operates as a diversified hospitality and lifestyle platform focused on food, beverage, nightlife and experiential formats. The company operates across proprietary and franchised brands including Blaze Kebabs, Xora, Salud, Buffalo Wild Wings and Wing Zone. Through XORA World, the company is developing a structured pipeline of large-format cultural and global entertainment experiences, positioning itself as an integrated food, lifestyle and experiential ecosystem across key urban markets.