Sterling Tools Rebrands Subsidiary to Sterling E-Mobility Solutions Limited, Signaling EV Tech Expansion
Sterling Tools has rebranded its subsidiary Sterling Gtake to Sterling E-Mobility Solutions Limited, signaling a strategic shift towards becoming a comprehensive provider of electric vehicle (EV) technologies. The company has formed partnerships with Advanced Electric Machines (UK) for magnet-free motors and Landworld Technology Co. Ltd. (China) for on-board chargers and DC/DC converters. Sterling maintains its exclusive relationship with Jiangsu Gtake Electric Co., Ltd. for the Indian market. The rebranding reflects Sterling's commitment to delivering integrated EV solutions and positions the company to capitalize on India's transition to sustainable mobility.

*this image is generated using AI for illustrative purposes only.
Sterling Tools has announced a significant rebranding of its subsidiary, Sterling Gtake, to Sterling E-Mobility Solutions Limited. This strategic move marks a pivotal shift in the company's focus towards becoming a comprehensive provider of electric vehicle (EV) technologies.
Strategic Rebranding and Expansion
The name change reflects Sterling's expanding portfolio and its commitment to delivering integrated solutions for EV powertrains and power electronics. This transformation underscores the company's vision to lead India's transition to sustainable mobility.
Anil Aggarwal, Chairman of Sterling Tools Limited, stated, "We are proud to begin this new chapter as Sterling E-Mobility Solutions Limited. This rebranding reflects our commitment to delivering integrated EV solutions powered by global innovation and local expertise."
Key Partnerships and Technology Licensing
Sterling has been actively forging partnerships to enhance its technological capabilities:
Date | Partner | Technology |
---|---|---|
May 2025 | Advanced Electric Machines (UK) | Magnet-free motors |
September 2025 | Landworld Technology Co. Ltd. (China) | On-board chargers and DC/DC converters |
These collaborations are part of Sterling's broader strategy to offer localized, high-performance solutions tailored to the Indian EV market.
Continued Partnership with Gtake
It's important to note that Sterling's exclusive relationship with Jiangsu Gtake Electric Co., Ltd. for the Indian market remains strong and unchanged. This partnership continues to flourish, with multiple products being developed by Gtake and localized by Sterling to meet domestic requirements.
Product Branding
Sterling's product nameplates will now reflect its diverse technology collaborations, including those with Gtake, AEM, and Landworld, reinforcing its commitment to transparency and innovation in the EV sector.
Company Background
Sterling Tools Limited, incorporated in 1979, has a strong foundation in manufacturing high-tensile, cold-forged automotive fasteners. The company caters to various segments including passenger vehicles, two-wheelers, commercial vehicles, agri-equipment, and construction equipment.
The rebranding of its subsidiary to Sterling E-Mobility Solutions Limited signifies a strategic expansion into the growing EV market, positioning the company to capitalize on the shift towards sustainable transportation solutions in India.
As the Indian automotive industry continues its transition towards electrification, Sterling Tools Limited appears to be positioning itself as a key player in the EV technology space, leveraging both global partnerships and local expertise.
Historical Stock Returns for Sterling Tools
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
---|---|---|---|---|---|
+3.43% | +2.05% | -7.45% | +2.06% | -41.40% | +84.06% |