Unicommerce Partners Relaxo Footwears to Power E-commerce Operations
Unicommerce eSolutions Limited has partnered with Relaxo Footwears Limited to enhance its e-commerce operations through the Uniware platform, enabling unified order management, inventory control, and improved customer experience. The partnership aims to streamline fulfilment operations, unify inventory across channels, and deliver consistent customer experiences at scale as Relaxo witnesses rapid growth in its e-commerce business.
*this image is generated using AI for illustrative purposes only.
Relaxo Footwears Limited has partnered with unicommerce esolutions to enhance its e-commerce operations, aiming to deliver faster, more reliable, and hassle-free shopping experiences for customers across online channels. The partnership comes as Relaxo witnesses rapid growth in its e-commerce business and seeks to strengthen its digital infrastructure.
Through this collaboration, Relaxo has adopted Unicommerce's flagship platform, Uniware, to integrate all its orders, inventory, warehouses, and returns onto a single, connected system. This unified approach enables Relaxo to process orders more efficiently, maintain accurate stock levels across channels, and ensure timely deliveries to customers shopping on marketplaces or the brand's website.
Uniware's multi-channel order management and warehouse management capabilities will optimize product movement from warehouses to customers. Additionally, the platform's returns management system will simplify and accelerate the returns and exchanges process, enhancing the overall post-purchase experience for consumers.
| Key Partnership Benefits |
|---|
| Unified order, inventory, and warehouse management |
| Multi-channel order processing capabilities |
| Streamlined returns and exchanges system |
| Improved delivery timelines and customer experience |
As India's largest footwear manufacturer, Relaxo Footwears continues to expand its presence in the country's growing e-commerce ecosystem. The partnership leverages technology to streamline fulfilment operations, unify inventory across channels, and deliver consistent customer experiences at scale.
Manoj Taneja, Vice President, Digital at Relaxo Footwears Limited, emphasized the strategic importance of the collaboration: "As customer expectations evolve, delivering a seamless shopping and returns experience across channels becomes critical. Our partnership with Unicommerce strengthens our digital backbone and supports our ambition to efficiently manage the rapid growth in online demand while staying true to our promise of comfort, quality, and reliability."
Kapil Makhija, MD & CEO of Unicommerce, added: "Today's consumers expect faster deliveries and easy returns, regardless of where they shop. We are excited to partner with Relaxo to power these experiences through Uniware. Our platform will help Relaxo create a more connected supply chain that directly translates into better service for customers."
Unicommerce serves over 7500 clients across India, Southeast Asia, and the Middle East. Its flagship platform, Uniware, achieved an annualised transaction run rate of over 1 billion order items in Q3 FY25. The company is ISO 27001 and ISO 27701 certified and is listed on the National Stock Exchange of India Limited and BSE Limited.
Historical Stock Returns for Unicommerce eSolutions
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +0.14% | +0.53% | +16.64% | -22.64% | -20.41% | -51.16% |
Will this partnership enable Relaxo to expand into new international markets where Unicommerce already has presence in Southeast Asia and Middle East?
How might other major Indian footwear brands respond competitively to Relaxo's enhanced e-commerce capabilities?
Could this collaboration lead to deeper integration such as joint technology development or Relaxo taking an equity stake in Unicommerce?
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