Rose Merc appoints Niti Trivedi as ED, seeks payment aggregator license
- Appointed Ms. Niti Trivedi as Additional Executive Director for five years
- Applied for license to operate as a Payment Aggregator
- Reconstituted five key board committees including Allotment and Compensation
- Appointed Ms. Qazi Gulshan as Strategic Advisor for Fintech and Fashion

*this image is generated using AI for illustrative purposes only.
Rose Merc Limited appointed Ms. Niti Trivedi as an Additional Executive Director and applied to carry on the business of Payment Aggregation, signaling a strategic pivot toward fintech operations.
The board meeting held on October 19, 2026, approved the appointment of Ms. Trivedi for a five-year term until October 18, 2031, subject to shareholder approval. She brings experience in business development, FinTech, and Web3 technologies across India and the UAE.
Strategic appointments and committee changes
In addition to the directorial appointment, the board designated Ms. Qazi Gulshan as Strategic Advisor for Fintech and Fashion. The company also reconstituted multiple statutory committees to align with its evolving operational structure.
Ms. Eshwari Purvesh Shelatkar was appointed as Nominee Director on the boards of three subsidiaries: Virtual Gain Technologies Private Limited, Outcry Media Solutions Private Limited, and Emirates Holding FZ LLC. These appointments replace the late Mr. Purvesh Krishna Shelatkar.
Committee reconstitution details
The board approved the following composition for key committees:
| Committee | Chairperson | Members |
|---|---|---|
| Allotment Committee | Shaikh Nooruddin Mohammed Deen | Vaishali Parkar Kumar, Shekhar Mennon, Santosh Sambhaji Gavade |
| Stakeholder Grievance & Relationship | Shekhar Mennon | Avinash Madhav Sonawane, Shaikh Nooruddin Mohammed Deen, Vaishali Parkar Kumar |
| Compensation Committee | Santosh Sambhaji Gavade | Uday Damodar Tardalkar, Vaishali Parkar Kumar, Shekhar Mennon, Saroj Shrinivas Datar |
| Business Development & Strategic Planning | Vaishali Parkar Kumar | Eshwari Purvesh Shelatkar, Uday Damodar Tardalkar, Himanshu Gandhi |
| Internal Committee | Vaishali Parkar Kumar | Saroj Shrinivas Datar, Manohar Temkar, Poonam Mali |
Regulatory compliance and filing
The disclosures were made in compliance with Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The application for the Payment Aggregator license marks a significant regulatory step for the company, moving beyond its traditional scope into regulated financial services.
Historical Stock Returns for Rose Merc
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -2.51% | -4.19% | -27.91% | -37.13% | -36.26% | +1,049.19% |
What is the current status of Rose Merc Limited's application with the Reserve Bank of India for the Payment Aggregator license?
How will the integration of Web3 expertise from the new leadership team influence the company's specific fintech product roadmap?
What capital expenditure or infrastructure investments are required to meet the regulatory compliance standards for the proposed payment aggregation business?


































