Bright Outdoor Media launches landmark hoardings, new service
Bright Outdoor Media Limited launched two premium hoardings at the Mira-Bhayandar corridor and introduced 'Bright's Curtain Raiser' service to enhance brand launches. The company reported FY26 revenue of ₹155.43 Cr and net profit of ₹24.05 Cr.

*this image is generated using AI for illustrative purposes only.
Bright Outdoor Media Limited has expanded its inventory with the launch of two back-to-back hoardings at the Mira-Bhayandar corridor near Dara’s Dhaba, a high-traffic transit route connecting Mumbai to key regions. The company also introduced a new service innovation, “Bright’s Curtain Raiser,” designed to transform static billboards into dynamic launch platforms by combining large-format hoardings with LED screens. These initiatives aim to enhance brand visibility and provide engaging launch opportunities for advertisers.
The newly installed hoardings measure 40 ft. x 30 ft. each, delivering a combined branding space of 4,800 sq. ft. Strategically positioned to capture both morning and evening traffic, the site offers continuous exposure to commuters on routes connecting to Ahmedabad, Surat, Vadodara, Virar, Vasai, Thane, and Ghodbunder Road. The location is intended to provide high recall and consistency for brand messaging.
Financial Performance
The company disclosed its financial results for FY26 and the second half of the fiscal year. For H2 FY26, Bright Outdoor Media reported a total revenue of ₹92.12 Cr, EBITDA of ₹20.25 Cr, and a net profit of ₹13.97 Cr. The earnings per share (EPS) for the half-year stood at ₹12.98.
For the full financial year FY26, the company achieved a total revenue of ₹155.43 Cr. The EBITDA for the year was recorded at ₹35.23 Cr, while the net profit stood at ₹24.05 Cr. The EPS for FY26 was ₹12.26.
| Period | Total Revenue (₹ Cr) | EBITDA (₹ Cr) | Net Profit (₹ Cr) | EPS (₹) |
|---|---|---|---|---|
| H2 FY26 | 92.12 | 20.25 | 13.97 | 12.98 |
| FY26 | 155.43 | 35.23 | 24.05 | 12.26 |
Strategic Expansion
Dr. Yogesh Lakhani, CMD of Bright Outdoor Media, stated that the company aims to create platforms that elevate brands beyond simple advertising spaces. He highlighted that the new hoardings bring scale and visibility to a busy growth corridor, while the “Bright’s Curtain Raiser” concept allows brands to use hoardings as live stages for product launches and promotions.
Bright Outdoor Media operates a network of more than 490 hoardings and owns over 50 of Mumbai’s 120+ digital LED billboards. The company, which debuted on the BSE SME platform on March 24, 2023, focuses on sustainability and innovation in the out-of-home advertising sector.
Historical Stock Returns for Bright Outdoor Media
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| 0.0% | -7.43% | -4.09% | -5.83% | -2.20% | +252.48% |
How will the introduction of the 'Bright’s Curtain Raiser' service impact the company's pricing power and profit margins compared to traditional static hoardings?
Does the expansion into the Mira-Bhayandar corridor signal a broader strategy to target high-growth satellite regions outside of Mumbai's city limits?
What are the projected capital expenditures for the upcoming fiscal year to support further innovation in digital and hybrid advertising formats?


































