Affle 3i Limited, a leading AI-powered consumer intelligence and mobile advertising technology company, has made significant strides in reinforcing its commitment to data privacy and information security. The company recently announced the acquisition of two prestigious global certifications, marking a notable achievement in its journey towards establishing itself as a trusted leader in the digital advertising landscape.

ISO/IEC 27001:2022 Certification

Affle 3I has successfully obtained the ISO/IEC 27001:2022 certification, which is widely recognized as one of the most stringent global standards for Information Security Management Systems (ISMS). This certification encompasses all of Affle's key products, business platforms, and worldwide operations, demonstrating the company's comprehensive approach to security, governance, and risk management.

Data Protection Trustmark (DPTM) Renewal

In addition to the ISO certification, Affle 3I has also secured a renewal of the Data Protection Trustmark (DPTM) certification from Singapore's Infocomm Media Development Authority (IMDA). This renewal reaffirms the company's adherence to globally recognized privacy and security standards, aligning with frameworks such as GDPR and built on Singapore's Personal Data Protection Act (PDPA).

Impact on Affle's Business Strategy

Anuj Khanna Sohum, Chairperson, MD, and CEO of Affle, commented on these achievements, stating, "These dual global certifications are a strong validation of our 3i strategy and our commitment to deliver innovative, secure and impactful advertising solutions that empower our clients to create exceptional advertising experiences." He further emphasized that these recognitions place Affle among an exclusive group of global companies meeting these standards, enhancing customer trust and supporting their 10X growth vision across global markets.

Technological Advancements

Charles Yong, Chief Architect and Technology Officer of Affle, highlighted the company's focus on delivering cutting-edge solutions backed by extensive industry expertise and a strong emphasis on privacy and security. He noted that Affle's AI-powered innovations and R&D efforts are underpinned by rigorous data governance and world-class information security.

Recent Initiatives

Earlier this year, during the "Affle 3i Summit" at Mumbai's Bombay Stock Exchange, the company introduced its "Power of 3i" vision and launched three AI-led initiatives:

1. OpticksAI for dynamic creative personalization at scale
2. CTV AI to democratize AI-powered Connected TV advertising
3. Live AI Agents demonstrating authentic, active intelligence

These certifications, coming at this stage of Affle's 3i journey, underscore the company's strengthened commitment to driving a privacy-first, AI-led digital transformation that delivers tech-led innovation and measurable impact in the mobile advertising industry.

As Affle 3I continues to expand its global footprint, these certifications are expected to play a crucial role in building trust with clients and partners worldwide, positioning the company as a responsible steward of data in the rapidly evolving digital advertising landscape.

Affle 3i Limited, a leading consumer intelligence platform company, has reported its highest-ever quarterly performance for Q1, demonstrating strong growth across key financial metrics.

Financial Highlights

• Revenue reached INR 6,207.00 million, up 19.5% year-over-year
• EBITDA grew by 33.7% to INR 1,397.00 million, with margin expanding by 239 basis points to 22.5%
• Profit After Tax (PAT) increased by 21.8% to INR 1,055.00 million
• CPCU (Cost Per Converted User) business drove 107 million conversions at INR 58.00 per conversion

Market Performance

• India & Global Emerging Markets contributed 72.3% of revenue, growing by 18.1%
• Developed Markets showed strong growth of 23.3%, accounting for 27.7% of revenue

Strategic Developments

• Integration of Opticks AI into Affle's unified Consumer Platform Stack
• Achieved Apple-certified partner status, enhancing credibility with global advertisers
• Received a new patent grant in India, the company's 14th, strengthening fraud detection capabilities

Management Commentary

Anuj Khanna Sohum, Chairperson, Managing Director & Chief Executive Officer of Affle 3i Limited, stated, "We started this financial year with the significant launch of our Affle 3i vision and our strategic action plan with the goal to deliver 10X decadal growth. In Q1, we exceeded all our performance benchmarks to record our highest-ever quarterly Revenue, EBITDA, PAT and consumer conversions."

Future Outlook

The company maintains its target of 20% organic revenue growth and a medium-term EBITDA margin goal of 23%. Management expressed confidence in the company's ability to achieve its 10X decadal growth vision through a combination of organic expansion and selective acquisitions.

Affle 3i's strong performance in Q1 demonstrates its resilience and ability to capitalize on market opportunities across both emerging and developed markets. The company's focus on AI-driven innovation and strategic partnerships positions it well for continued growth in the evolving digital advertising landscape.