US device shipments fall 2.2% in 2026, recover by 2030
Daniel Research Group forecasts a 2.2% decline in US personal device shipments to 238 million units in 2026, driven by higher prices and slower replacement rates. Smartphones are expected to drop 5.2%, while tablets rise 8.2%. Recovery begins in 2027, with total shipments reaching 255 million units by 2030.

*this image is generated using AI for illustrative purposes only.
Daniel Research Group (DRG) forecasts a 2.2% decline in United States personal device shipments to 238 million units in 2026, driven by higher prices and slower replacement rates. The report, released on June 9, 2026, projects a recovery starting in 2027, with total shipments reaching 255 million units by 2030. The long-term growth rate is expected to remain under 1% annually.
The decline in 2026 is attributed to a global memory chip shortage and tariff-related cost increases, pushing device prices up by 10-15%. Higher prices lead to lower penetration rates, slower replacement cycles, and reduced device density. Smartphones are projected to take the biggest hit, falling 5.2% to 126.9 million units. PCs are expected to decline modestly by 0.7% to 68.7 million units, supported by businesses completing Windows 10 to 11 upgrades. Tablets are the exception, forecast to rise 8.2% to 38.8 million units.
Recovery in 2027 will be driven by a large installed base of aging devices requiring replacement. Growing US households and new AI use cases in PCs and phones are expected to accelerate upgrades. DRG forecasts device demand using four variables: Total Available Market, Penetration Percent, Density, and Replacement Rate.
United States Personal Device Unit Shipments (Millions)
| Category | Form Factor | 2025 | 2026 | '26 AGR | 2030 | CAGR '25-'30 |
|---|---|---|---|---|---|---|
| Desktop PCs | Desktop PC | 15.1 | 13.9 | -7.8% | 14.2 | -1.2% |
| Mobile PCs | Traditional | 47.1 | 48.1 | 2.0% | 51.2 | 1.7% |
| Convertible | 7.0 | 6.8 | -3.4% | 6.7 | -0.9% | |
| Total PCs | 69.2 | 68.7 | -0.7% | 72.1 | 0.8% | |
| Tablets | Detachable | 21.0 | 22.9 | 8.7% | 26.0 | 4.3% |
| Slate | 14.9 | 16.0 | 7.4% | 14.7 | -0.3% | |
| Total Tablets | 35.9 | 38.8 | 8.2% | 40.6 | 2.5% | |
| Total PCs & Tablets | 105.1 | 107.6 | 2.4% | 112.7 | ||
| Mobile Phones | Standard | 4.3 | 3.6 | -17.5% | 3.7 | -2.9% |
| Smartphone | 133.9 | 126.9 | -5.2% | 138.5 | 0.7% | |
| Total Phones | 138.2 | 130.5 | -5.6% | 142.2 | 0.6% | |
| TOTAL DEVICES | 243.3 | 238.0 | -2.2% | 255.0 | 0.9% |
The report covers PCs, tablets, and smartphones by product, form factor, and segment. DRG is a Massachusetts-based technology market research and forecasting firm founded in 1984.
How will the introduction of AI use cases specifically influence consumer willingness to upgrade devices despite the projected price increases?
What impact will the 2026 memory chip shortage have on the profit margins of device manufacturers if they cannot fully pass costs to consumers?
Could the sustained growth in detachable tablets signal a permanent shift away from traditional laptops for certain enterprise segments?
































