Affle 3i Limited (NSE: AFFLE) has reported robust financial results for the quarter ended September 30, 2023, along with plans for a significant preferential share issue. The company's performance and strategic moves highlight its growth trajectory in the digital advertising and technology sector.

Q2 Financial Highlights

Affle India demonstrated strong financial performance in the second quarter:

• Standalone profit reached ₹18.17 crore, up from ₹15.58 crore in the previous quarter.
• Standalone revenue from operations stood at ₹133.83 crore.
• On a consolidated basis, the company reported:
  • Profit of ₹66.78 crore
  • Revenue from operations of ₹431.30 crore

Strategic Acquisition

In a significant move to expand its global footprint, Affle India completed the acquisition of YouAppi Inc. in May 2023:

• Acquisition value: USD 45 million (approximately ₹372.00 crore)
• YouAppi Inc. has been consolidated into Affle's financials from May 1, 2023

Preferential Share Issue

The Board of Directors has approved a substantial preferential issue of equity shares:

• Number of shares to be issued: 6.9 million
• Maximum value of the issue: ₹749.02 crore
• Subject to shareholder approval at an extraordinary general meeting scheduled for November 17, 2023

This move is likely aimed at strengthening the company's capital base and supporting future growth initiatives.

Investment in Bobble

Affle India continues to maintain its investment in Bobble:

• Stake: 24.07%
• Valuation: ₹135.03 crore
• Status: Held for sale

The company's strategic investment in Bobble, a conversational media platform, aligns with its focus on innovative digital technologies.

Affle India's strong quarterly performance, coupled with its recent acquisition and plans for a preferential share issue, signals the company's ambitious growth strategy in the dynamic digital advertising landscape. The successful integration of YouAppi Inc. and the potential capital infusion from the share issue could further bolster Affle's market position and technological capabilities.

Affle 3i Limited, a leading AI-powered consumer intelligence and mobile advertising technology company, has made significant strides in reinforcing its commitment to data privacy and information security. The company recently announced the acquisition of two prestigious global certifications, marking a notable achievement in its journey towards establishing itself as a trusted leader in the digital advertising landscape.

ISO/IEC 27001:2022 Certification

Affle 3I has successfully obtained the ISO/IEC 27001:2022 certification, which is widely recognized as one of the most stringent global standards for Information Security Management Systems (ISMS). This certification encompasses all of Affle's key products, business platforms, and worldwide operations, demonstrating the company's comprehensive approach to security, governance, and risk management.

Data Protection Trustmark (DPTM) Renewal

In addition to the ISO certification, Affle 3I has also secured a renewal of the Data Protection Trustmark (DPTM) certification from Singapore's Infocomm Media Development Authority (IMDA). This renewal reaffirms the company's adherence to globally recognized privacy and security standards, aligning with frameworks such as GDPR and built on Singapore's Personal Data Protection Act (PDPA).

Impact on Affle's Business Strategy

Anuj Khanna Sohum, Chairperson, MD, and CEO of Affle, commented on these achievements, stating, "These dual global certifications are a strong validation of our 3i strategy and our commitment to deliver innovative, secure and impactful advertising solutions that empower our clients to create exceptional advertising experiences." He further emphasized that these recognitions place Affle among an exclusive group of global companies meeting these standards, enhancing customer trust and supporting their 10X growth vision across global markets.

Technological Advancements

Charles Yong, Chief Architect and Technology Officer of Affle, highlighted the company's focus on delivering cutting-edge solutions backed by extensive industry expertise and a strong emphasis on privacy and security. He noted that Affle's AI-powered innovations and R&D efforts are underpinned by rigorous data governance and world-class information security.

Recent Initiatives

Earlier this year, during the "Affle 3i Summit" at Mumbai's Bombay Stock Exchange, the company introduced its "Power of 3i" vision and launched three AI-led initiatives:

1. OpticksAI for dynamic creative personalization at scale
2. CTV AI to democratize AI-powered Connected TV advertising
3. Live AI Agents demonstrating authentic, active intelligence

These certifications, coming at this stage of Affle's 3i journey, underscore the company's strengthened commitment to driving a privacy-first, AI-led digital transformation that delivers tech-led innovation and measurable impact in the mobile advertising industry.

As Affle 3I continues to expand its global footprint, these certifications are expected to play a crucial role in building trust with clients and partners worldwide, positioning the company as a responsible steward of data in the rapidly evolving digital advertising landscape.