Prospect Consumer Products launches gifting range on Blinkit in Gujarat
- Prospect Consumer Products launched its gifting products on Blinkit in Gujarat
- The move aims to enhance accessibility via the quick commerce channel
- Drifrutz dry fruit gift packs are available in 200g and 300g variants
- Pricing is set at ₹599 for 200g and ₹799 for 300g packs

*this image is generated using AI for illustrative purposes only.
Prospect Consumer Products has made its gifting products available on the Blinkit quick commerce platform in Gujarat. The company disclosed this expansion on September 4, 2026, aiming to improve product accessibility for customers through emerging retail channels.
The initiative targets the rapidly growing quick commerce sector to broaden the company's distribution reach. By listing its gift packs on Blinkit, Prospect Consumer seeks to offer greater convenience to consumers in the state.
Product Details
The company's gifting range includes dry fruit packs under the Drifrutz brand. The products are currently listed with specific weight variants and pricing structures.
| Product Variant | Weight | Price |
|---|---|---|
| Drifrutz Gift Pack | 200 g | ₹599 |
| Drifrutz Gift Pack | 300 g | ₹799 |
The 300-gram variant is priced at ₹799, while the 200-gram option costs ₹599. These prices are inclusive of all taxes. The company noted that it will continue to explore opportunities to expand its distribution network through similar digital platforms.
Regulatory Disclosure
Prospect Consumer Products issued the intimation pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The disclosure was signed by Bhargavi Pandya, Company Secretary & Compliance Officer.
Historical Stock Returns for Prospect Consumer Products
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +2.84% | +10.66% | 0.0% | -37.72% | -61.91% | 0.0% |
Will Prospect Consumer Products expand its Blinkit partnership to other major Indian states beyond Gujarat in the near future?
How is this quick commerce integration expected to impact the company's quarterly revenue and gross margins given the platform's commission structures?
Are there plans to list other product categories from the Prospect Consumer portfolio on Blinkit or similar quick commerce platforms?
































