LIC launches Bima Platinum and Jeevan Raksha insurance products
- Life Insurance Corporation of India launches two new domestic insurance products
- Products include Bima Platinum (savings plan) and Jeevan Raksha (pure risk plan)
- Both plans are non-participating and non-linked individual life insurance policies
- Sales for both products commence on September 7, 2026
*this image is generated using AI for illustrative purposes only.
Life Insurance Corporation of India will launch two new insurance products for the domestic market on September 7, 2026: Bima Platinum and Jeevan Raksha.
The company disclosed the launches in a filing with stock exchanges under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The products are scheduled to be available for sale starting September 7, 2026.
New product launches
The two products target different segments of the domestic life insurance market. Bima Platinum is categorized as a Non-Par, Non-Linked, Life, Individual Savings Plan. Jeevan Raksha is classified as a Non-Par, Non-Linked, Life, Individual Pure Risk Plan.
| Product name | Category | Market | Launch date |
|---|---|---|---|
| LIC’s Bima Platinum | Non-Par, Non-Linked, Life, Individual, Savings Plan | Domestic | September 7, 2026 |
| LIC’s Jeevan Raksha | Non-Par, Non-Linked, Life, Individual, Pure Risk Plan | Domestic | September 7, 2026 |
Both products are restricted to the domestic market and do not cater to international clients. The simultaneous introduction expands the insurer’s portfolio offerings for Indian policyholders.
Historical Stock Returns for LIC of India
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -0.95% | -1.01% | -2.14% | -1.58% | -3.85% | 0.0% |
How might the introduction of Bima Platinum and Jeevan Raksha impact LIC's premium growth targets for the upcoming fiscal year?
What competitive advantages do these new non-linked products offer compared to existing term and savings plans from private insurers?
Could the simultaneous launch of a savings and a pure risk product signal a strategic shift in LIC's focus on balancing mortality risk with investment liabilities?
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