Ethos Q2 Results: Revenue Surges 113% YoY; FY2026 Guidance Raised to $727M–$731M
Ethos Technologies reported Q2 2026 total revenue of $189.6 million, up 113% year-over-year, with net income of $19.5 million and Adjusted EBITDA of $35.2 million. The company activated 107,847 new policies and raised its FY2026 revenue guidance from $561.00M–$565.00M to $727.00M–$731.00M, well above the analyst estimate of $564.718 million.

*this image is generated using AI for illustrative purposes only.
Ethos Technologies, the life insurance technology company, reported its financial results for the second quarter ended June 30, 2026, delivering total revenue of $189.6 million—a 113% increase year-over-year. The quarter marked the company's second consecutive period of over 100% year-over-year revenue growth. Building on this momentum, the company has also significantly raised its full-year 2026 sales outlook from $561.00 million–$565.00 million to $727.00 million–$731.00 million, surpassing the analyst consensus estimate of $564.718 million.
Q2 2026 Financial Highlights
The following table summarizes key financial metrics for the three months ended June 30, 2026, compared to the same period in 2025:
| Metric: | Q2 2026 | Q2 2025 |
|---|---|---|
| Total Revenue: | $189.6 million | $88.8 million |
| Direct Channel Revenue: | $116.5 million | — |
| Third-Party Channel Revenue: | $73.1 million | — |
| Gross Profit: | $185.5 million (98% margin) | $87.4 million |
| Contribution Profit: | $62.3 million (33% margin) | $37.6 million (42% margin) |
| Net Income: | $19.5 million (10% margin) | $18.5 million |
| Non-GAAP Net Income: | $35.0 million (18% margin) | $18.9 million |
| Adjusted EBITDA: | $35.2 million (19% margin) | $20.8 million (23% margin) |
| Basic EPS: | $0.31 | $1.12 |
| Diluted EPS: | $0.30 | $0.31 |
| Non-GAAP Diluted EPS: | $0.53 | $0.32 |
| Operating Cash Flow: | $35.7 million | — |
Revenue growth was broad-based across channels. Direct Channel Revenue grew 131% year-over-year to $116.5 million with similar year-over-year unit economics, while Third-Party Channel Revenue grew 90% year-over-year to $73.1 million. Net cash provided by operations for the quarter was $35.7 million.
Business Highlights
On the operational side, Ethos activated 107,847 new policies in Q2, representing 133% year-over-year growth in families protected. The Reported Average Revenue per Unit stood at $1,758, reflecting an 8% year-over-year decline attributed to channel and product mix. On the product innovation front, the company launched Juvenile IUL with North American during the quarter.
Balance Sheet Overview
As of June 30, 2026, Ethos reported total assets of $696,084 thousand, compared to $515,337 thousand as of December 31, 2025. Cash and cash equivalents stood at $112,158 thousand, up from $91,091 thousand at year-end 2025. Total liabilities were $219,918 thousand as of June 30, 2026, versus $135,456 thousand at December 31, 2025. Total stockholders' equity improved to $476,166 thousand from a deficit of $(24,116) thousand at December 31, 2025.
Share Repurchase Authorization
Ethos announced that its Board of Directors has authorized a share repurchase program of up to $100 million of the company's outstanding Class A common stock. No additional details on the timing or execution of the program were provided.
Revised Financial Outlook
Ethos has materially raised its financial guidance for both the third quarter of 2026 and the full fiscal year 2026. Notably, the full-year 2026 revenue outlook has been revised upward from $561.00 million–$565.00 million to $727.00 million–$731.00 million, significantly exceeding the prior analyst consensus estimate of $564.718 million. The following table summarizes the updated financial outlook:
| Period: | Total Revenue Guidance | Adjusted EBITDA Guidance | YoY Growth (Midpoint) |
|---|---|---|---|
| Q3 2026: | $160 million – $164 million | $23 million – $25 million | 73% |
| Full Year 2026: | $727 million – $731 million | $119 million – $123 million | 88% |
The company noted that its financial outlook is forward-looking and that actual results may differ materially due to a range of factors. Ethos also stated that a reconciliation of Adjusted EBITDA guidance on a forward-looking basis to net income is not available without unreasonable efforts, given the high variability and complexity of certain excluded charges.
Historical Stock Returns for Ethos
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -2.17% | +12.39% | +16.18% | +12.24% | +4.93% | +273.64% |
How might the recent $100 million share repurchase authorization impact Ethos's capital allocation strategy and future investment in product innovation?
Given the 8% year-over-year decline in Average Revenue per Unit, what specific pricing or mix adjustments does management plan to implement to stabilize unit economics in H2 2026?
Will the aggressive 88% full-year revenue growth target put pressure on contribution margins, particularly as third-party channel costs scale?


































