Tilaknagar Industries Limited (TI), a leading Indian-Made Foreign Liquor (IMFL) manufacturer, has announced a significant move in its leadership team and business strategy. The company has appointed Nishant Jain as its new President of Sales and established an independent sales division to drive nationwide market growth.

Strategic Appointment

Nishant Jain, an industry veteran with over 26 years of experience in Sales, Trade Marketing, and Key Accounts, joins TI at a crucial juncture. His appointment comes as the company prepares to expand its presence in the whisky segment, which accounts for nearly 65% of the IMFL market in India.

Key Details of the Appointment

Strategic Moves

1. Independent Sales Vertical: TI has created a standalone sales division to establish its leadership in the whisky category.
2. Market Expansion: The company is gearing up to expand its presence in the whisky segment across the country.
3. Acquisition Plans: TI is in the process of acquiring Imperial Blue Whisky from Pernod Ricard India, which is expected to boost its whisky portfolio.

Management's Perspective

Amit Dahanukar, Chairman & Managing Director of Tilaknagar Industries, expressed confidence in the new appointment, stating, "Nishant's extensive experience and proven leadership will be instrumental in strengthening our growth journey, as we expand our regional and portfolio presence, following the Imperial Blue acquisition."

Company Background

Tilaknagar Industries, with a legacy spanning over 90 years, has evolved from its origins as Maharashtra Sugar Mills in 1933 to become a major player in the IMFL industry. The company boasts:

• A manufacturing footprint of 21 units across 12 states
• A diverse brand portfolio including two 'Millionaire' brandy brands: Mansion House and Courrier Napoleon
• Strong presence in whisky, rum, and gin categories
• Recent expansion into the luxury segment with Monarch Legacy Edition brandy

As Tilaknagar Industries embarks on this new chapter with Nishant Jain at the helm of its sales operations, the company appears poised for significant growth and expansion in the competitive Indian liquor market.

Tilaknagar Industries Ltd (TI), a prominent player in the Indian spirits industry, has announced a significant addition to its senior management team. The company has appointed Mr. Nishant Jain as President - Sales, effective October 03, 2025, in a move aimed at strengthening its sales strategy and market presence.

Key Appointment Details

The appointment of Mr. Jain was approved by TI's Board of Directors, following a recommendation from the Nomination and Remuneration Committee. This strategic hire underscores the company's commitment to enhancing its sales capabilities and driving growth in the competitive alcoholic beverage market.

Nishant Jain's Extensive Experience

Mr. Jain brings a wealth of experience to his new role at Tilaknagar Industries:

• Over 26 years of expertise in the alco-beverage sector
• Specialization in Sales, Trade Marketing, and Key Accounts management
• Previously served as Chief Operating Officer - Spirits Business at Inbrew Beverages
• Held the position of Sales Director - South at Allied Blenders & Distillers (ABD)
• Spent more than two decades with Pernod Ricard India in various commercial roles

Notable Achievements

In his previous role at Inbrew Beverages, Mr. Jain played a crucial part in:

• Setting up the spirits business from inception
• Establishing a robust sales and distribution network across 22 states in India
• Expanding the company's presence to five international markets

Educational Background

Mr. Jain's strong academic credentials complement his extensive industry experience:

• Alumnus of the prestigious Indian Institute of Technology (IIT) Roorkee
• Graduate of the Indian Institute of Management (IIM) Lucknow

Impact on Tilaknagar Industries

The appointment of Nishant Jain as President - Sales is expected to bring fresh perspectives and strategies to Tilaknagar Industries' sales operations. His extensive experience in scaling businesses and building high-performing teams aligns well with TI's growth ambitions in the competitive spirits market.

As Tilaknagar Industries continues to navigate the dynamic alcoholic beverage industry, Mr. Jain's leadership in the sales department could play a pivotal role in expanding the company's market share and enhancing its distribution capabilities.

This strategic hire demonstrates Tilaknagar Industries' commitment to strengthening its leadership team and positioning itself for future growth in the Indian and international spirits markets.