Rose Merc Limited has announced a strategic partnership between its subsidiary Outcry Media Solutions Private Limited and The Lalit Mumbai to host Mumbai's biggest New Year's Eve celebration for 2025-2026. This collaboration marks the 8th consecutive year of the event at the same prestigious venue, demonstrating the sustained success of this large-scale entertainment initiative.

Event Scale and Venue Capacity

The celebration will accommodate over 5,000 guests across multiple curated zones at The Lalit Mumbai. The venue's comprehensive facilities make it one of the rare locations in Mumbai capable of hosting an event of this magnitude.

Pricing Structure and Offerings

The event offers a comprehensive range of options catering to different budget segments and celebration preferences. The BLING NYE experience provides various access levels to accommodate diverse guest requirements.

Company Leadership Statements

Vaishali Parkar Kumar, Executive Director and Chief Financial Officer of Rose Merc Limited, emphasized the company's commitment to creating memorable experiences. She highlighted how Outcry Media Solutions has consistently maintained quality, innovation, and guest satisfaction standards while building strong industry relationships and PR visibility through large-scale New Year events.

Saurabh Chaudhary, Director of Outcry Media Solutions Private Limited, expressed pride in hosting Mumbai's biggest New Year celebration for the 8th consecutive year. He emphasized the company's focus on high-quality production, meticulous planning, and world-class entertainment delivery, noting that this year's BLING NYE edition is set to be the most spectacular yet.

Strategic Business Impact

The partnership represents Rose Merc Limited's continued focus on supporting large-format experiential events and strengthening brand connectivity. The collaboration enhances public relations visibility through valued industry associations and demonstrates the company's strategic communication initiatives in the entertainment sector.

About the Partners

Outcry Media Solutions operates as a premier event experience agency specializing in high-scale commercial events, New Year celebrations, corporate shows, and entertainment productions. The company has established a track record of managing some of India's biggest NYE events and continues to redefine the experiential entertainment landscape.

The Lalit Mumbai serves as one of India's most iconic luxury hospitality destinations, offering world-class banqueting spaces, premium accommodation, and exceptional culinary experiences. With capacity to host 5,000+ guests across multiple zones and 350+ rooms, it represents one of the largest and most versatile venues for New Year celebrations in Mumbai.

Pramila Stocks Pvt. Ltd. has made a significant move in the stock market by acquiring a substantial stake in Rose Merc , a company listed on the Bombay Stock Exchange (BSE). The acquisition was executed through open market purchases, resulting in Pramila Stocks gaining a notable position in the company's ownership structure.

Key Details of the Acquisition

Impact on Shareholding

The acquisition has led to a significant change in Pramila Stocks' ownership position in Rose Merc:

Company Details

Rose Merc's equity share capital remains unchanged at 5,942,824 shares following this transaction.

Regulatory Compliance

This disclosure is made in compliance with Regulation 29(1) of SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 2011. The disclosure ensures transparency in the stock market by informing investors and regulators about significant changes in company ownership.

Pramila Stocks Pvt. Ltd. has moved from having no stake in Rose Merc to becoming a significant shareholder with over 8% voting rights. This substantial acquisition could potentially influence the company's decision-making processes and may be of interest to other shareholders and market observers.