Kerala Ayurveda Ltd has established a new wholly owned subsidiary, Kerala Ayurveda Europe B.V., in Europe to expand its international operations and strengthen its presence in the European market. This move marks a significant step in the company's international expansion strategy.

Strategic European Expansion

The registration of Kerala Ayurveda Europe B.V. represents the company's commitment to establishing a direct presence in the European market. This subsidiary structure will enable Kerala Ayurveda to operate more effectively within the European regulatory framework and serve customers in the region more efficiently.

Subsidiary Details

The key parameters of this corporate development include:

Market Implications

The establishment of a European subsidiary indicates Kerala Ayurveda's strategic focus on international markets. By creating a local entity in Europe, the company can potentially benefit from:

• Enhanced market access and customer service
• Improved regulatory compliance within European markets
• Streamlined operations for European business activities
• Stronger local presence for brand building

This development aligns with the growing global interest in ayurvedic and traditional pharmaceutical products, positioning Kerala Ayurveda to capitalize on European market opportunities through its dedicated regional subsidiary.

Kerala Ayurveda Limited has established a step-down wholly owned subsidiary in Europe to expand its Ayurvedic wellness solutions business. The company announced the registration of Kerala Ayurveda Europe B.V. through its existing wholly owned subsidiary Nutraveda PTE LTD.

Subsidiary Structure and Investment Details

The new European subsidiary represents a strategic expansion move for Kerala Ayurveda Limited's international operations. The investment structure involves Nutraveda PTE LTD subscribing to the share capital of the newly formed entity.

Business Objectives and Operations

Kerala Ayurveda Europe B.V. will focus on promoting and commercializing Ayurveda-based wellness solutions across the European market. The subsidiary has been established with two primary business activities that align with the parent company's core competencies in traditional Ayurvedic medicine and wellness services.

The company's European operations will encompass:

• Import, marketing, and distribution of certified Ayurveda products
• Operation of Ayurveda clinics offering consultations and holistic wellness services

Regulatory Compliance and Structure

The establishment of this step-down subsidiary does not fall within the purview of Related Party Transactions, as confirmed in the company's regulatory filing. The promoter, promoter group, and group companies of Kerala Ayurveda Limited do not have any interest in the newly formed European entity.

Strategic Market Expansion

This subsidiary formation represents Kerala Ayurveda Limited's commitment to expanding its international footprint in the growing global wellness market. The European market presents significant opportunities for Ayurvedic products and services, given the increasing consumer interest in holistic and traditional wellness solutions.

The newly incorporated company will leverage Kerala Ayurveda's expertise in traditional Ayurvedic medicine while adapting to European market requirements and regulations. As a newly registered entity, Kerala Ayurveda Europe B.V. does not have any historical turnover data, marking a fresh start for the company's European operations.

The disclosure was made pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, ensuring transparency with stakeholders regarding this corporate development.