Piccadily Agro Industries Limited (PAIL) has once again put Indian single malt whisky on the global map with its Indri Diwali Collector's Edition 2025 winning the prestigious 'Best World Whisky' award at the Las Vegas Global Spirits Awards. The company's flagship product scored an impressive 99.10 points out of 100, marking one of the highest scores ever awarded to an Indian single malt in the competition.

A Triumph for Indian Whisky

This victory represents India's second global whisky triumph, solidifying Indri's position as a world-class contender in the spirits industry. The win comes on the heels of Indri's historic achievement in 2023 when it was first crowned the Best Whisky in the World, setting a new benchmark for single malt whiskies globally.

The Winning Whisky

The Indri Diwali Collector's Edition 2025 Marsala Cask Finish is a limited-edition single malt crafted from six-row Indian barley and finished in Marsala wine casks. Bottled at cask strength (60% ABV), it offers a rich sensory experience:

• Nose: Stewed apricots, cherries, plums, with hints of nutty spice, vanilla, and honeyed caramel
• Palate: Full-bodied with bursts of red berries, chocolate, nutmeg, and walnuts, complemented by an earthy depth
• Finish: Long and lingering, marked by fruity wine tones and delicate oak lactones

Market Performance

Indri's success extends beyond awards, with the brand experiencing remarkable market growth. According to IWSR data, Indri outperformed established Scotch brands like Glenlivet, Glenfiddich, Glenmorangie, The Singleton, and Laphroaig in 2024, becoming the fastest-growing and largest-selling single malt in its category.

Expert Commentary

Shalini Sharma, Head of Marketing at Piccadily Distilleries, commented on the achievement: "Indri has been at the forefront of rewriting the story of Indian single malts, breaking stereotypes and proving that India can produce world-class whiskies. This near-perfect score is not just a win for Indri, but a proud moment for India. It shows the world that Indian single malts can stand shoulder to shoulder with the best, and win."

About the Awards

The Las Vegas Global Spirits Awards is an independent, industry-led competition where entries are judged in blind tastings by a panel of expert distillers, buyers, bartenders, educators, and media. Whiskies are evaluated on a 100-point system, considering appearance, aroma, palate, balance, and finish.

Limited Availability

Whisky enthusiasts and collectors should note that the Indri Diwali Collector's Edition 2025 is scheduled for launch in India before Diwali. Given its accolades and limited production, it is expected to be one of the most anticipated annual whisky releases globally.

Company Profile

Piccadily Agro Industries Limited, the company behind Indri, is a publicly listed entity operating in the distillery and sugar segments. With its manufacturing facility located in Indri, Haryana, PAIL has established itself as a key player in the alcoholic beverages industry, particularly renowned for its expertise in malt spirits.

As Indri continues to garner international acclaim, it not only elevates the status of Indian single malts but also sets new standards in the global spirits industry. This latest award reaffirms India's growing reputation as a producer of world-class whiskies, capable of competing with and surpassing long-established international brands.

Piccadily Agro Industries Limited has won a significant legal victory in its trademark infringement case against Radico Khaitan Limited. The District Court of Karnal has issued an interim order restraining Radico Khaitan from using the 'KASHMYR' brand for its vodka products, marking a crucial development in the ongoing dispute between the two liquor manufacturers.

The Trademark Dispute

The conflict centers around Piccadily's registered trademarks 'CASHMERE' and 'CASHMIR' for luxury vodka products. Piccadily had registered 'CASHMERE' in 2015 and subsequently secured 'CASHMIR' in 2023. The company launched its first luxury vodka under the 'CASHMIR' brand on May 23, 2025.

Following Piccadily's launch, Radico Khaitan introduced a vodka product under the brand name 'KASHMYR' on July 28, 2025. This move prompted Piccadily to file a commercial suit against Radico Khaitan, alleging trademark infringement and passing off.

Court's Interim Order

On September 23, 2025, the District Court of Karnal issued an interim order in favor of Piccadily Agro Industries. The court restrained Radico Khaitan, its subsidiaries, officers, and agents from:

• Manufacturing, selling, offering for sale, advertising, or promoting products under the 'KASHMYR' brand
• Using the 'KASHMYR' mark in isolation or in conjunction with any prefix/suffix
• Employing any mark deceptively similar to Piccadily's registered trademarks 'CASHMIR' and 'CASHMERE'

This injunction will remain in effect until the final adjudication of the case.

Implications and Company Statements

Piccadily Agro Industries has stated that it does not expect any financial implications from the litigation. The quantum of claims in the case remains sub judice.

In its disclosure to the stock exchanges, Piccadily emphasized the phonetic similarity between 'KASHMYR' and its registered marks, arguing that Radico Khaitan's product could cause consumer confusion, especially given that both vodkas are in the same category and price point.

Looking Ahead

The case highlights the intensifying competition in India's premium vodka market and the importance of intellectual property protection in the liquor industry. As the matter remains sub judice, industry observers will be keenly watching for the final outcome of this high-stakes trademark battle between two prominent players in the Indian spirits sector.

Piccadily Agro Industries has committed to providing further updates on the case as material developments occur, in line with its obligations under SEBI regulations.

Additional Company Update

In a separate development, Piccadily Agro Industries also announced the conversion of 6,36,942 warrants into fully paid-up equity shares. These shares were allotted to M/s Soon N Sure Holdings Limited, a promoter entity, at an issue price of Rs. 785.00 per share. This conversion has resulted in an increase in the company's paid-up capital from Rs. 97,86,07,690.00 to Rs. 98,49,77,110.00.

This equity infusion, totaling approximately Rs. 49.99 crore, may provide Piccadily with additional financial resources as it navigates the competitive landscape and legal challenges in the premium spirits market.