Yes Group secures Bursa approval for ACE Market listing
- Yes Group Management Berhad secured Bursa Malaysia Securities approval for ACE Market listing
- IPO comprises 137.80 million shares totaling a 26% stake in the enlarged capital
- Public issue includes 60.07 million shares reserved for Bumiputera private placement
- Proceeds will fund European ground transport expansion and a UK regional office
- Company plans to establish Yes Academy for MICE industry training and development

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Yes Group Management Berhad has received approval from Bursa Malaysia Securities Berhad to list on the ACE Market. The initial public offering will comprise 137.80 million ordinary shares, consisting of a public issue and an offer for sale.
The company, which operates the "Yes Travel" brand and specializes in Meetings, Incentives, Conferences, and Exhibitions (MICE) solutions, traces its operating history back to 2008. It began with corporate event planning before expanding into domestic incentive travel in 2010 and overseas operations in 2014.
IPO Structure
The total offering is divided into a public issue of 91.87 million new shares and an offer for sale of 45.93 million existing shares. Upon listing, the enlarged issued share capital will stand at 530.00 million shares.
| Component | Shares (Million) | % of Enlarged Capital |
|---|---|---|
| Public Issue | 91.87 | 17.33% |
| Offer for Sale | 45.93 | 8.67% |
| Total IPO | 137.80 | 26.00% |
The public issue allocation includes:
- Malaysian Public: 26.50 million shares (5.00%), split equally between general public investors and Bumiputera public investors.
- Eligible Persons: 5.30 million shares (1.00%) allocated to directors, employees, and contributors via Pink Form Allocations.
- Bumiputera Private Placement: 60.07 million shares (11.33%) reserved for investors approved by the Ministry of Investment, Trade and Industry (MITI).
The offer for sale comprises:
- Bumiputera Private Placement: 6.18 million shares (1.17%) by MITI-approved investors.
- Selected Investors: 39.75 million shares (7.50%) placed privately.
Use of Proceeds
Yes Group intends to utilize proceeds from the public issue for specific strategic expansions and operational enhancements:
- Expansion of ground transportation services in Europe.
- Establishment of a regional office in the United Kingdom.
- Creation of Yes Academy, a training center for tour leaders and managers.
- General working capital and estimated listing expenses.
Management stated that the UK office and European ground transportation expansion aim to strengthen incentive travel capabilities, improve pricing competitiveness, and enhance cost control. Malacca Securities Sdn. Bhd. serves as the Principal Adviser, Sponsor, Underwriter, and Placement Agent for the IPO.
How will Yes Group's expansion into European ground transportation and a UK regional office impact its competitive positioning against established global MICE players?
Given the significant 11.33% Bumiputera private placement, what are the potential implications for share liquidity and future corporate governance dynamics?
To what extent can the proposed 'Yes Academy' training center serve as a sustainable differentiator in reducing operational costs and improving service quality margins?
























