Sula Vineyards Q3FY26: Revenue INR 196 Cr, Wine Tourism Achieves Record High Growth
Sula Vineyards delivered mixed Q3FY26 results with revenue of INR 196 crore and EBITDA of INR 32 crore, while net profit declined significantly to INR 9.10 crore. Wine Tourism segment achieved record performance with INR 22 crore revenue, growing 33.7% YoY due to increased footfalls and The Haven resort expansion.

*this image is generated using AI for illustrative purposes only.
Sula Vineyards Limited announced its consolidated financial results for Q3FY26 and nine months ended 31st December 2025, revealing mixed performance with challenges in core wine business offset by exceptional growth in wine tourism. India's largest wine producer reported revenue of INR 196 crore and EBITDA of INR 32 crore for the quarter, while wine tourism delivered record-breaking performance.
Financial Performance Overview
The company's consolidated financial performance for Q3FY26 showed significant declines in profitability despite stable revenue performance:
| Metric: | Q3FY26 | Q3FY25 | Change (%) |
|---|---|---|---|
| Revenue from Operations: | INR 195.68 crore | INR 216.64 crore | -9.7% |
| Total Income: | INR 196.59 crore | INR 217.54 crore | -9.6% |
| EBITDA: | INR 32.0 crore | INR 53.1 crore | -39.8% |
| EBITDA Margin: | 16.3% | 24.5% | -816 bps |
| Net Profit: | INR 9.10 crore | INR 28.06 crore | -67.6% |
| Basic EPS: | INR 1.08 | INR 3.32 | -67.5% |
Business Segment Performance Analysis
The quarter witnessed contrasting performance across business segments, with wine tourism emerging as a key growth driver:
| Segment: | Q3FY26 | Q3FY25 | Growth (%) |
|---|---|---|---|
| Own Brands: | INR 169.5 crore | INR 194.7 crore | -12.9% |
| Wine Tourism: | INR 22.0 crore | INR 16.4 crore | +33.6% |
| Others: | INR 4.2 crore | INR 5.5 crore | -24.2% |
Wine Tourism Achieves Record Performance
Wine Tourism delivered exceptional results, achieving the highest ever quarterly revenue of INR 22.0 crore in Q3FY26, representing a robust 33.7% year-on-year growth. This outstanding performance was driven by a 17% increase in visitor footfalls and the successful launch of The Haven by Sula resort. The company added 30 keys in Phase 1 during October 2025, followed by an additional 20 keys in Phase 2 launched in December 2025, increasing overall room capacity by approximately 50% to 154 keys. Despite significant room additions, occupancy remained strong at 79%.
Nine-Month Performance and Market Challenges
For the nine-month period ended 31st December 2025, the company reported revenue from operations of INR 453.63 crore compared to INR 486.29 crore in the previous year, reflecting a 6.7% decline:
| Parameter: | 9M FY26 | 9M FY25 | Variance |
|---|---|---|---|
| Revenue from Operations: | INR 453.63 crore | INR 486.29 crore | -6.7% |
| Net Profit: | INR 17.06 crore | INR 57.17 crore | -70.1% |
| Basic EPS: | INR 2.02 | INR 6.77 | -70.2% |
Operational Challenges and Strategic Initiatives
CEO Rajeev Samant attributed Q3 performance challenges primarily to one-time tactical destocking undertaken in Karnataka, the company's second-largest market, aimed at right-sizing channel inventory and optimizing working capital amid subdued demand in Bangalore. Excluding this one-time destocking impact, Q3 revenue remained flat on a year-on-year basis. The company recognized an exceptional item of INR 1.70 crore related to impairment loss on certain intangible assets including brands and related goodwill during the quarter.
Market Recovery and Future Outlook
Despite quarterly challenges, the company reported encouraging signs of recovery across key markets. Healthy double-digit growth was observed in Telangana, Uttar Pradesh, Rajasthan, Goa, and CSD markets during the quarter. Maharashtra, the company's largest market, showed clear recovery and returned to consistent growth after a difficult period. The Elite & Premium portfolio share remained stable at approximately 80%, while 'The Source' range continued delivering strong double-digit growth, increasing its contribution to Own Brands by 250 basis points year-on-year to 11% in Q3FY26.
Historical Stock Returns for Sula Vineyards
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +1.07% | +3.23% | -12.21% | -33.01% | -48.41% | -43.19% |


































