Mobavenue AI Tech , a digital-first technology group specializing in AI-powered advertising and marketing solutions, has announced a significant move to bolster its growth strategy. The company's Board of Directors has approved raising ₹100 crore through a preferential issue of equity shares, subject to shareholder and regulatory approvals.

Key Details of the Capital Raise

Strategic Objectives

The capital infusion is aimed at supporting several key initiatives:

1. AI-Driven Platform Enhancement: Strengthening and expanding the company's AI-powered marketing platforms.
2. R&D Boost: Intensifying research and development efforts to maintain a competitive edge in the rapidly evolving digital advertising landscape.
3. Strategic Acquisitions: Exploring potential value-enhancing acquisitions to complement the company's existing capabilities.
4. International Expansion: Supporting the company's foray into international markets, broadening its global footprint.

Company Background

Mobavenue AITech Limited, formerly known as Lucent Industries Limited, positions itself as an AI-Powered Tech platform driving digital growth for businesses. The company specializes in digital advertising and marketing technology, leveraging AI and data intelligence to provide measurable and scalable growth solutions for its clients.

Market Implications

This substantial capital raise signals strong investor confidence in Mobavenue's technology-led business model and its evolving position in the global AI-driven advertising, media, and consumer growth ecosystem. As the digital advertising industry undergoes a significant shift towards automation, intelligence, and performance-based metrics, Mobavenue aims to leverage this infusion to accelerate product innovation and deepen its international presence.

The move comes at a time when AI-powered marketing solutions are gaining traction, and companies are increasingly looking for data-driven, measurable advertising outcomes. Mobavenue's focus on AI for Good philosophy and its commitment to creating transformative AI-Native technologies from India for the global market aligns well with current industry trends.

While the capital raise presents significant opportunities for growth and expansion, investors should note that the implementation of these strategies and their impact on the company's financial performance will unfold over time. As always, market participants are advised to conduct their own research and consider their investment goals before making any investment decisions.

Mobavenue, a global AI-powered AdTech and Consumer Growth company, has made a significant move to bolster its leadership by appointing Ben John, VP Engineering at Microsoft AI, to its Advisory Board. This strategic addition aims to accelerate Mobavenue's AI-led innovation and expand its global presence.

Key Highlights of the Appointment

• Role: Ben John will serve as a strategic advisor to Mobavenue.
• Focus Areas:
  • Strengthening industry connections
  • Guiding AI-led innovation and deep-tech architecture
  • Advising on go-to-market initiatives for global scaling

Ben John's Impressive Background

Ben John brings over two decades of experience in building large-scale platforms and is a respected leader in AI and advertising technology. His credentials include:

Additionally, Ben holds a Ph.D. in Computer Science with a specialization in machine learning and big data mining. He is also the founder of the Invest to Impact Network Foundation (ITOI), a non-profit focused on leveraging technology for positive social change.

Impact on Mobavenue

Ishank Joshi, MD and CEO of Mobavenue, expressed enthusiasm about the appointment, stating, "We are honored to have Ben join us. His deep expertise and global perspective will be invaluable as we expand our innovation pipeline, attract global partnerships, and accelerate our impact across international markets."

Mobavenue's Vision and Growth

Mobavenue is rapidly expanding its global footprint, with a strong presence in India. The company is committed to:

• Building world-class AI-powered solutions from India for the global market
• Empowering businesses, media agencies, and publishers with measurable outcomes
• Unifying data, artificial intelligence, and media outcomes into a powerful platform

Looking Ahead

With Ben John's appointment, Mobavenue is poised to enhance its AI-driven solutions and strengthen its position in the global AdTech and Consumer Growth sectors. This move aligns with the company's mission to transform digital advertising into measurable results across the entire consumer journey.

As Mobavenue continues to grow, industry watchers will be keen to observe how this strategic addition to the Advisory Board influences the company's innovation trajectory and market expansion efforts.