Ulta Beauty, Inc. (NASDAQ: ULTA) appointed Brieane Olson to its board of directors, effective August 31, 2026. The appointment adds a leader with extensive experience in specialty retail strategy and transformation to the company’s governance structure as it advances its Ulta Beauty Unleashed strategy.

Olson currently serves as the chief executive officer of Pacific Sunwear (PacSun), a private specialty retailer offering lifestyle apparel and related products. She has held this position since May 2023, having previously served as PacSun’s president since June 2021 and chief brand officer since July 2020. Her tenure at PacSun began in 2007, during which she held leadership roles including chief merchandising officer and senior vice president of merchandising and design.

Prior to joining PacSun, Olson held leadership positions with Abercrombie & Fitch, Hollister, and Valentino. She also serves on the board of directors of PacSun. Olson holds a bachelor’s degree in mass communications from the University of California, Berkeley, a master’s degree in fashion from Istituto Marangoni in Italy, and has completed the advanced management program at Harvard Business School.

Strategic Fit

Kecia Steelman, president and chief executive officer of Ulta Beauty, stated that Olson’s insights into strategy execution, talent development, and long-term value creation will be invaluable to the board. Steelman highlighted Olson’s experience leading consumer retail organizations through periods of growth and transformation.

Board Composition

Olson fills the seat vacated by Kelly G. Garcia, who is transitioning to the role of Ulta Beauty’s chief technology officer. With this appointment, Ulta Beauty’s board will consist of 10 directors.

Ulta Beauty is the largest specialty beauty retailer in the U.S., operating more than 1,500 stores across the country. The company offers cosmetics, fragrance, skin care, hair care, wellness, and salon services. It is expanding its international presence through its subsidiary Space NK in the U.K. and Ireland, a joint venture in Mexico, and a franchise in the Middle East.

Ulta Beauty, Inc. (NASDAQ: ULTA) will release its financial results for the second quarter of fiscal year 2026 on Thursday, August 27, 2026, after the market closes. The company plans to host a webcast and conference call at 4:30 p.m. EDT / 3:30 p.m. CDT to discuss the quarterly performance.

Investors can access information about Ulta Beauty’s financial results, including a link to the live webcast, on the company’s Investor Relations website at ulta.com/investor . An archived webcast will also be available for a limited time following the event.

Event Details

Participants can register for the live event at q2-2026-ulta-beauty-earnings-conference-call.open-exchange.net .

About Ulta Beauty

Ulta Beauty is the largest specialty beauty retailer in the U.S. and a leading destination for cosmetics, fragrance, skin care, hair care, wellness and salon services. Since opening its first store in 1990, the company has grown to more than 1,500 stores across the U.S. It redefined beauty retail by bringing together All Things Beauty. All in One Place®.

With an expansive product assortment, professional salon services, and its Ulta Beauty Rewards loyalty program, the company delivers seamless, personalized experiences across stores, Ulta.com and the Ulta Beauty App. Ulta Beauty is also expanding its presence internationally through its subsidiary, Space NK, a luxury beauty retailer operating in the U.K. and Ireland, its joint venture in Mexico, and its franchise in the Middle East.