Radaan Mediaworks wins CESTAT appeal, avoids ₹5.32 Cr service tax demand
- CESTAT Chennai set aside ₹5.32 Cr service tax demand against Radaan Mediaworks
- Tribunal confirmed telecast fees qualify as eligible input services for CENVAT credit
- Order resolves appeals filed in 2017 regarding period from October 2012 to December 2015
- Company avoids payment of principal demand plus applicable interest and penalties
- No adverse operational or financial impact reported from this regulatory resolution

*this image is generated using AI for illustrative purposes only.
Radaan Mediaworks received a favorable final order from the Customs, Excise and Service Tax Appellate Tribunal (CESTAT), Chennai, setting aside a service tax demand of ₹5.32 crore. The tribunal allowed the company’s appeals regarding CENVAT credit eligibility on telecast fees paid between October 2012 and December 2015.
The order, dated August 21, 2026, was received by the company on September 7, 2026. It resolves three appeals filed in 2017 against orders passed by the Commissioner of Service Tax-II, Chennai. The tribunal confirmed that telecast fees qualify as eligible input services under Rule 2(l) of the CENVAT Credit Rules, 2004, for output services related to the sale of space or time for advertisement.
Regulatory Context
The dispute originated from Statements of Demand issued in 2015 and 2016, where the department alleged that telecast fees were not eligible input services. This led to a disallowance of CENVAT credit amounting to ₹5,32,43,696. The original orders also imposed consequential demands for interest and penalties.
The CESTAT bench cited precedent orders in the company’s own cases to support its ruling. By allowing all three appeals, the tribunal completely set aside the impugned Order-in-Original dated March 24, 2017.
Financial Impact
The resolution eliminates the entire liability associated with the demand. The company disclosed no adverse operational or financial impact from this development. The avoidance of the principal demand, along with accrued interest and penalties, represents a direct positive adjustment to the company’s regulatory liabilities.
| Particulars | Details |
|---|---|
| Authority | CESTAT, Chennai |
| Order Date | August 21, 2026 |
| Demand Set Aside | ₹5,32,43,696 |
| Period Covered | October 2012 to December 2015 |
| Outcome | Appeals allowed; credit eligibility confirmed |
What the Numbers Show
The settlement removes a contingent liability that had persisted since 2017. While the absolute value of ₹5.32 crore is specific to this tax period, the confirmation of CENVAT credit eligibility establishes a precedent for similar input service treatments in future assessments, reducing regulatory uncertainty for the company’s advertising-related operations.
Historical Stock Returns for Radaan Mediaworks
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +1.01% | -3.85% | -6.25% | +2.04% | -15.25% | 0.0% |
How might this CESTAT ruling influence the company's future tax planning strategies for other input services in the advertising sector?
Will Radaan Mediaworks seek to apply this precedent to resolve any other pending or potential service tax disputes across different jurisdictions?
Could this favorable outcome encourage other media and advertising firms to challenge similar CENVAT credit disallowances, potentially creating a broader industry trend?


































