Bright Outdoor Media expands Mira-Bhayandar advertising inventory
Bright Outdoor Media Limited expanded its advertising inventory with a new 1,800 sq. ft. hoarding in the Mira-Bhayandar corridor, bringing the total space at the location to 6,600 sq. ft. For FY26, the company reported a total revenue of ₹155.43 Cr and a net profit of ₹24.05 Cr.

*this image is generated using AI for illustrative purposes only.
Bright Outdoor Media Limited has expanded its advertising footprint in the Mumbai Metropolitan Region by commissioning a new hoarding at the Mira-Bhayandar corridor on the Western Express Highway. The new asset, measuring 30 ft. x 30 ft. on both the front and back faces, adds 1,800 sq. ft. of high-impact inventory to the company's portfolio. This strategic expansion enhances visibility for advertisers targeting one of the busiest transit routes connecting Mumbai with cities such as Ahmedabad, Surat, and Vadodara.
The latest launch follows the installation of two hoardings near Dara's Dhaba last month, each measuring 40 ft. x 30 ft. With the addition of this third unit, advertisers now have access to a total of 6,600 sq. ft. of premium space at the location. The company noted that brands can opt for a set of three back-to-back hoardings to create a dominant presence across the stretch, benefiting from exposure to lakhs of commuters daily.
Dr. Yogesh Lakhani, Chairman and Managing Director of Bright Outdoor Media Limited, stated that the new offering allows brands to book all three hoardings together for a road-blocking impact. He emphasized that the large-format presence provides stronger brand recall and a commanding market presence for advertisers.
Financial Performance
The company disclosed its financial results for the recent fiscal periods. In H2 FY26, Bright Outdoor Media reported a total revenue of ₹ 92.12 Cr, an EBITDA of ₹ 20.25 Cr, and a net profit of ₹ 13.97 Cr. The Earnings Per Share (EPS) for the half-year stood at ₹12.98.
For the full financial year FY26, the company achieved a total revenue of ₹ 155.43 Cr. The EBITDA for the year was ₹35.23 Cr, with a net profit of ₹24.05 Cr. The EPS for FY26 was reported at ₹12.26.
Key Financial Metrics
| Period | Total Revenue (₹ Cr) | EBITDA (₹ Cr) | Net Profit (₹ Cr) | EPS (₹) |
|---|---|---|---|---|
| H2 FY26 | 92.12 | 20.25 | 13.97 | 12.98 |
| FY26 | 155.43 | 35.23 | 24.05 | 12.26 |
About Bright Outdoor Media Limited
Founded in 1980 and headquartered in Andheri, Mumbai, Bright Outdoor Media Limited operates an extensive network of over 1,300 OOH and DOOH displays. The company owns more than 50 of Mumbai's 120-plus digital LED billboards and trades hoardings acquired from government and private entities. It was the first outdoor media company in India to be listed on the stock exchange, debuting on the BSE SME platform on March 24, 2023.
Historical Stock Returns for Bright Outdoor Media
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +1.38% | -2.54% | -1.24% | -8.25% | -5.33% | +249.52% |
What is the expected revenue contribution from the new Mira-Bhayandar corridor hoarding in the upcoming fiscal year?
Does the company plan to replicate this 'road-blocking' strategy with back-to-back hoardings in other high-traffic regions?
How will the capital expenditure for these recent expansions impact the company's profit margins in H1 FY27?


































