Ampere partners with Muthoot Capital to ease EV financing access
Ampere, the E2W brand of Greaves Electric Mobility Limited, has partnered with Muthoot Capital Services to provide flexible financing solutions for electric two-wheelers. The collaboration aims to make EV ownership more accessible and affordable across India, targeting diverse customer segments including salaried professionals and gig workers. This strategic move supports GEML's goal of accelerating EV adoption beyond metropolitan areas.

*this image is generated using AI for illustrative purposes only.
Greaves Cotton 's electric mobility subsidiary, Greaves Electric Mobility Limited (GEML), announced a strategic partnership with Muthoot Capital Services on July 28, 2026, to enhance access to affordable financing for its Ampere brand electric two-wheelers. The collaboration aims to lower upfront cost barriers for consumers across urban and semi-urban India by leveraging Muthoot Capital’s retail non-banking financial company (NBFC) network. This move is designed to accelerate electric vehicle (EV) adoption by providing flexible repayment options tailored to diverse income profiles, including salaried professionals, self-employed individuals, gig workers, and small business owners.
The partnership addresses a critical hurdle in the EV market: affordability. By integrating GEML’s product portfolio with Muthoot Capital’s lending capabilities, the alliance seeks to make ownership financially sustainable for a broader customer base. The financing solutions will be available through Ampere’s extensive dealer network, which includes over 500 touchpoints across India. This expansion of financial accessibility supports GEML’s strategy to penetrate deeper into emerging markets beyond metropolitan centers.
Strategic Objectives
The collaboration focuses on democratizing access to clean mobility. Key aspects of the partnership include:
| Parameter: | Details |
|---|---|
| Partners: | Ampere (GEML) & Muthoot Capital Services |
| Launch Date: | July 28, 2026 |
| Target Segment: | Electric Two-Wheelers (E2W) |
| Financing Focus: | Flexible, customer-centric retail loans |
| Distribution Network: | 500+ pan-India touchpoints |
Manoj M. P., Chief Business Officer at Greaves Electric Mobility, emphasized that financing plays a crucial role in supporting EV buyers. He stated that the partnership combines Ampere’s growing portfolio with trusted financial services to remove barriers and empower customers with greater choice and convenience.
Mathews Markose, CEO of Muthoot Capital Services, highlighted the importance of inclusive mobility financing in the country’s transition to sustainable transportation. He noted that the partnership leverages Muthoot’s deep understanding of retail financing and technology-enabled lending to deliver seamless and transparent solutions. This approach aims to create long-term value for customers, dealers, and the broader EV ecosystem.
Market Context
Greaves Electric Mobility has over 17 years of experience in designing and manufacturing electric vehicles, holding multiple India and Asia Book of Records titles for its scooter performance and durability. Backed by the 165-year legacy of Greaves Cotton Limited, GEML operates three manufacturing plants in Hyderabad, Noida, and Ranipet. The company serves both the electric two-wheeler and three-wheeler segments, supported by subsidiaries MLR Auto Limited and Bestway Agencies Private Limited.
This partnership aligns with GEML’s ongoing efforts to strengthen its market presence through strategic alliances and expanded dealer networks. As India pushes for greater EV adoption, such collaborations between manufacturers and NBFCs are becoming essential to drive mass market penetration and support the nation’s sustainable mobility goals.
Historical Stock Returns for Greaves Cotton
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +0.40% | -3.41% | +14.35% | +41.77% | +21.84% | +47.56% |
How might this financing partnership impact Greaves Electric Mobility's market share against competitors like Ola Electric and Ather Energy in semi-urban segments?
What are the projected loan default rates for gig workers and self-employed individuals in the EV sector, and how does Muthoot Capital plan to mitigate these risks?
Will this collaboration encourage other NBFCs to form similar strategic alliances with EV manufacturers, potentially reshaping the funding landscape for India's two-wheeler market?


































