Wonderla Holidays has announced a significant addition to its leadership team. The company has appointed Mr. Syed Sameer Mumtaz Ali as the Bhubaneswar Park Head, effective from September 8, 2025. This strategic move aims to strengthen Wonderla's operational capabilities in its Bhubaneswar location.

Extensive Experience in Business Management

Mr. Ali brings over two decades of experience in strategic business management, hotel operations, and P&L management to his new role. His impressive track record includes a notable stint as Director and Chief Operating Officer at Magnum Group of Companies, where he demonstrated his ability to drive substantial growth. Under his leadership, the seafood export vertical saw a remarkable increase in turnover from Rs 190.00 crore to Rs 360.00 crore.

Diverse Leadership Background

Prior to joining Wonderla, Mr. Ali's career spanned various leadership roles in the hospitality industry across international markets, including the USA and UAE. This global exposure is expected to bring a fresh perspective to Wonderla's operations in Bhubaneswar.

Educational Background

Mr. Ali's academic credentials include an MBA in Marketing from the University of Scranton, which complements his extensive practical experience in the field.

Key Competencies

According to the company's disclosure, Mr. Ali is recognized for his core competencies in:

• Project management
• Strategic planning
• Crisis management

These skills are likely to be valuable assets in his new role as Bhubaneswar Park Head.

Company's Expectations

Wonderla Holidays, known for its amusement parks and resort operations, appears to be leveraging Mr. Ali's diverse experience in hospitality and business management to enhance its operations in Bhubaneswar. The appointment aligns with the company's strategy to bring in experienced professionals to key positions.

The company's decision to appoint Mr. Ali was officially communicated to the Bombay Stock Exchange and the National Stock Exchange of India, in compliance with Regulation 30 of SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.

As Wonderla Holidays continues to expand and refine its operations, the appointment of Syed Sameer Mumtaz Ali as Bhubaneswar Park Head marks a significant step in strengthening its leadership team and potentially enhancing its market position in the amusement park sector.

Wonderla Holidays Limited , India's leading amusement park chain, has reported a mixed bag of results for the first quarter. While overall revenue saw a slight decline, the company witnessed positive trends in guest spending and made progress on its expansion plans.

Financial Performance

The company reported total revenue from operations of Rs. 16,824.00 lakhs, down 2.7% from Rs. 17,290.00 lakhs in the same quarter last year. Despite the revenue dip, Wonderla saw improvements in key guest metrics:

• Average Revenue Per User (ARPU) increased by 6% year-on-year to Rs. 1,775.00
• Spending per head grew by 11% to Rs. 493.00

However, the company's profitability was impacted:

• EBITDA declined by 9% year-on-year to Rs. 8,750.00 lakhs
• Profit After Tax (PAT) dropped by 17% to Rs. 5,257.00 lakhs

Footfall and Park Performance

Total footfalls across Wonderla's parks decreased by 8% to 9.17 lakh visitors during the quarter. The park-wise breakdown of footfalls was as follows:

New Developments and Expansion

Wonderla continues to focus on enhancing guest experiences and expanding its offerings:

1. The company launched new Glamping Pods called 'THE ISLE' at its Bengaluru Park during the quarter.
2. Construction of the Chennai Park is in progress, furthering the company's expansion plans.

Management Commentary

Arun K. Chittilappilly, Managing Director of Wonderla Holidays Ltd., commented on the quarter's performance: "Q1 kickstarted with a major milestone as we celebrated 25 years of Wonderla's legacy through vibrant festivities at our flagship Kochi park. Despite evolving market dynamics, we recorded strong double-digit growth in April, driven by our 'Mind-Blowing' summer-themed campaign that deeply resonated with families."

He added, "We're witnessing a promising shift in consumer behaviour, with online bookings growing exponentially while offline footfalls remain strong, underscoring the success of our integrated digital marketing strategy. Our operational excellence and elevated guest experiences have contributed to a 7% increase in ARPU, reflecting our commitment to exceptional value."

Future Outlook

Wonderla Holidays continues to focus on enhancing guest experiences through curated events and themed offerings. The company's strategy includes:

1. Hosting energetic, curated events throughout the year to increase footfall and enhance overall guest satisfaction.
2. Elevating guest delight through vibrant festive decorations, themed culinary offerings, and seasonal merchandise available throughout the parks.

With its ongoing expansion plans and focus on improving guest experiences, Wonderla Holidays aims to strengthen its position in the Indian amusement park industry despite the challenges faced in the current quarter.