Recent dealer reports indicate that cigarette prices have increased by up to ₹2 per stick in certain areas. The price adjustments affect ITC 's tobacco product portfolio across select markets, reflecting changes in the cigarette pricing landscape.

Price Adjustment Details

According to dealer reports, the price increases vary across different regions, with some areas experiencing the maximum increase of ₹2 per stick. The adjustments appear to be implemented at the retail level, as indicated by feedback from the dealer network.

Market Impact

The price adjustments come as dealers across various markets report changes in cigarette pricing structures. The increases are being observed in specific geographical areas, suggesting a targeted approach to pricing modifications in the tobacco segment.

The dealer network's reports provide insights into the current pricing dynamics in the cigarette market, with variations observed across different regions. These price changes reflect the ongoing adjustments in the tobacco products sector.

ITC Limited has issued and allotted 1,95,210 ordinary shares under its Employee Stock Option Schemes (ESOP) on December 19, 2025. The allotment was completed following the exercise of 19,521 options by eligible employees, with the committee meeting concluding at 3:10 p.m. on the same day.

Share Allotment Details

Updated Share Capital Structure

Following this allotment, ITC's issued and subscribed share capital has increased significantly. The company's total share capital now stands at ₹1,252.90 crores, divided into 1,252,89,59,771 ordinary shares of ₹1.00 each.

Regulatory Compliance

The share allotment was conducted in compliance with the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. ITC has formally communicated this development to both the National Stock Exchange of India Limited (NSE) and BSE Limited, ensuring transparency and adherence to regulatory requirements.

ESOP Implementation

The allotment represents the successful implementation of ITC's Employee Stock Option Schemes, which are designed to align employee interests with shareholder value creation. The exercise of options by employees demonstrates confidence in the company's long-term prospects and provides them with equity participation in the organization's growth.

The communication was signed by R.K. Singhi, Executive Vice President and Company Secretary, and sent to the listing departments of both major stock exchanges where ITC shares are traded.