Embassy Developments Secures RERA Approval for ₹400 Crore Alibaug Project Embassy Serenity
Embassy Developments Limited has secured MahaRERA approval for Embassy Serenity, its first residential project in Alibaug with ₹400 crore GDV. The project spans 0.2 million sq. ft. across 7 acres, featuring 52 residences in five G+5 towers. Launch is planned for this quarter with 2030 possession target. This marks the company's entry into the lifestyle segment, supported by strong Q3 FY26 performance including ₹1,392 crore pre-sales.

*this image is generated using AI for illustrative purposes only.
Embassy developments Limited has received approval from the Maharashtra Real Estate Regulatory Authority (MahaRERA) for Phase I of Embassy Serenity, its first residential project in Alibaug within the Mumbai Metropolitan Region (MMR). This approval marks the company's strategic entry into the lifestyle and second-home segment, targeting the growing demand for premium retreat destinations.
Project Overview and Specifications
Embassy Serenity is positioned as a resort-style retreat located in Thal Village, Alibaug, often referred to as the 'Hamptons of Mumbai'. The project has been designed to combine tranquility with excellent connectivity to Mumbai via upgraded road and ferry infrastructure.
| Parameter: | Details |
|---|---|
| Total RERA Carpet Area: | 0.2 million sq. ft. |
| Estimated GDV: | ₹400 crore |
| Land Parcel: | 7 acres |
| Phase I Configuration: | Five G+5 towers |
| Total Residences: | 52 units (duplex and simplex) |
| Open Green Spaces: | Over 52% |
| Project Launch: | This quarter |
| Targeted Possession: | 2030 |
The development is designed as a nature-first project where architecture is shaped by the landscape rather than imposed upon it. The project brings together globally acclaimed partners including Broadway Malyan (UK) for architecture and Coopers Hill (Singapore) for landscape design.
Design and Amenities
Nestled on a lush hillside, Embassy Serenity features architecture articulated through soft curvilinear forms, open terraces, and vertical elements that create a dialogue between contemporary architecture and the tropical setting. While not beach-facing, the project's immersive forest environment becomes its defining luxury feature.
The project includes a curated suite of amenities designed to support both social engagement and relaxation:
- Clubhouse facility
- Resort-style pool with poolside bar and café
- Tennis, padel and pickleball courts
- Multiple spaces for intimate and larger gatherings
- Traffic-free podium design
Management Commentary
Sachin Shah, CEO & Executive Director of Embassy Developments Limited, commented on the development: "What we are seeing in Alibaug is not a trend, but a structural shift in how India's most discerning homebuyers want to live. For many HNIs and UHNIs, the second home is more than a weekend escape – it is an extension of their primary lifestyle, where privacy, space, service, and setting matter as much as the location."
Professional Management and Services
The residences at Embassy Serenity will be professionally managed by Embassy Services Private Limited (ESPL). Homeowners will have access to WAYS (World At Your Service), which provides personalised lifestyle and housekeeping packages exclusive to Embassy residential communities.
Recent Performance Context
The RERA approval comes amid strong operating performance for Embassy Developments Limited. The company reported robust Q3 FY26 performance with pre-sales of ₹1,392 crore representing approximately 240% quarter-on-quarter growth, collections of ₹414 crore, and multiple RERA approvals across projects with an aggregate GDV exceeding ₹12,800 crore.
| Q3 FY26 Performance: | Amount |
|---|---|
| Pre-sales: | ₹1,392 crore |
| QoQ Growth: | ~240% |
| Collections: | ₹414 crore |
| Aggregate GDV (Recent Approvals): | ₹12,800+ crore |
This performance has reinforced the company's growth visibility for FY26 and demonstrates its expanding presence across key urban markets including Bengaluru, the Mumbai Metropolitan Region, and the National Capital Region.
Source:
Historical Stock Returns for Embassy Developments
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -1.97% | -7.01% | -12.10% | -32.54% | -54.09% | -22.15% |


































