Can Fin Homes Plans Strategic Sales Team Expansion to 250 Members by FY28

Can Fin Homes has announced a comprehensive sales team expansion strategy during its recent conference call, outlining plans to significantly strengthen its direct sales capabilities over the next few years. The housing finance company has set ambitious targets for workforce growth as part of its strategic diversification initiative.

Sales Team Expansion Strategy

The company has established a clear roadmap for scaling its sales operations, with specific targets outlined for the coming years. The expansion plan demonstrates the company's commitment to building stronger direct customer relationships and reducing dependency on external channels.

Parameter:	Target Details
Sales Team Size by FY28:	250 people
Next Year Addition:	150 people
Strategic Objective:	Diversify sourcing mix
Primary Goal:	Reduce DSA reliance

Strategic Objectives and Benefits

The expansion initiative serves multiple strategic purposes for Can Fin Homes. By building a larger internal sales force, the company aims to diversify its sourcing mix and reduce its current reliance on Direct Selling Agents (DSAs). This shift toward direct sales capabilities could potentially provide the company with:

Enhanced control over customer acquisition processes
Improved customer relationship management
Better margin control through reduced external commissions
Strengthened brand presence in target markets

Implementation Timeline

The phased approach to team expansion indicates a structured implementation strategy. With 150 new sales personnel targeted for addition in the next financial year, the company is taking a significant step toward achieving its FY28 goal of 250 team members. This represents a substantial investment in human resources and reflects the company's confidence in market opportunities and growth prospects.

The strategic focus on reducing DSA dependency while building internal capabilities suggests Can Fin Homes is positioning itself for more sustainable and controlled growth in the competitive housing finance sector.

1 Day	5 Days	1 Month	6 Months	1 Year	5 Years
-2.56%	+3.06%	-2.30%	+12.01%	+29.25%	+76.18%

Can Fin Homes has announced an ambitious branch expansion strategy during its recent conference call, outlining plans to significantly strengthen its market presence across India. The housing finance company has set a clear target to establish 300 branches by FY28, marking a substantial growth trajectory in its retail footprint.

Expansion Timeline and Strategy

The company's expansion plan follows a systematic approach with specific annual targets and geographical focus areas:

Parameter:	Details
Target Branches:	300 by FY28
Annual Addition:	25 branches per year
Primary Regions:	North, West, Tamil Nadu, East, Andhra Pradesh

Geographic Focus Areas

Can Fin Homes has identified five key regions for its expansion drive, demonstrating a strategic approach to market penetration. The company will concentrate its efforts on:

North India: Expanding presence in northern markets
West India: Strengthening foothold in western regions
Tamil Nadu: Enhancing coverage in this key southern state
East India: Building network in eastern territories
Andhra Pradesh: Consolidating position in this important market

Strategic Implications

This expansion plan represents a significant commitment to organic growth, with the company planning to add 25 branches annually to reach its FY28 target. The geographic diversification across multiple regions indicates Can Fin Homes' strategy to reduce regional concentration risk while tapping into diverse housing finance markets across India.

The systematic approach of opening 25 branches per year suggests a measured expansion strategy that balances growth ambitions with operational efficiency and market penetration requirements.