RateGain Travel Tech Forges Strategic Alliance with Profitroom to Boost Hotel Distribution in MEA

2 min read     Updated on 28 Aug 2025, 10:54 AM
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Radhika SahaniScanX News Team
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Overview

RateGain Travel Technologies Limited has formed a strategic partnership with Profitroom to enhance hotel distribution services in the Middle East and Africa (MEA) regions. The collaboration integrates Profitroom's hotel technology with RateGain's channel manager, offering hoteliers real-time connectivity to over 400 demand partners worldwide. This partnership aims to streamline operations, improve rate accuracy, and create a unified ecosystem for booking, distribution, pricing, marketing, and guest engagement. The alliance is expected to help hotels in the MEA region optimize their market reach and operational efficiency in a competitive travel landscape.

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*this image is generated using AI for illustrative purposes only.

RateGain Travel Technologies Limited, a global leader in AI-powered SaaS solutions for the travel and hospitality industry, has announced a strategic partnership with Profitroom, an award-winning hospitality technology provider. This collaboration aims to enhance hotel distribution services in the Middle East and Africa (MEA) regions, marking a significant step in RateGain's expansion strategy.

Strengthening MEA Hotels' Distribution Capabilities

The partnership is set to revolutionize how hotels in the MEA region manage their distribution and booking processes. By integrating Profitroom's hotel technology with RateGain's industry-leading channel manager, the alliance offers hoteliers a powerful combination of tools to optimize their market reach and operational efficiency.

Key Benefits for Hoteliers

  1. Enhanced Connectivity: Hotels will gain real-time connectivity to over 400 demand partners worldwide.
  2. Unified Ecosystem: The integration connects booking, distribution, pricing, marketing, and guest engagement into a single commercial ecosystem.
  3. Improved Accuracy: RateGain's Smart ARI technology eliminates update delays and ensures rate accuracy across platforms.
  4. Streamlined Operations: Automation features minimize manual work, allowing hoteliers to focus on delivering exceptional guest experiences.

Strategic Importance

Anurag Jain, Executive Vice President - Revenue (APMEA) at RateGain, emphasized the strategic importance of this partnership: "At a time when hotels are navigating intense competition for travelers, the ability to connect seamlessly to a wider network while managing operations in one place is a game changer. Our partnership with Profitroom gives hoteliers in the Middle East and Africa the tools to not only reach more guests, but also to optimize every step of the booking journey, driving revenue, improving efficiency, and building stronger guest relationships."

Profitroom's Perspective

Zineb Belyasmine, Regional Director at Profitroom, expressed confidence in the partnership: "We're confident that our partnership with RateGain is a perfect fit for hoteliers in the Middle East and Africa. RateGain's innovations like Smart ARI, which eliminates update delays and ensures rate accuracy, will equip our customers with smarter technology, deeper insights, and more connected solutions to drive direct bookings, boost profitability, and streamline operations."

About the Companies

RateGain Travel Technologies Limited

  • Global provider of AI-powered SaaS solutions for travel and hospitality
  • Works with 3,200+ customers and 700+ partners in 100+ countries
  • Processes electronic transactions and price points for revenue management, distribution, and marketing teams
  • Founded in 2004 and headquartered in India
  • Collaborates with 26 of the Top 30 Hotel Chains and 25 of the Top 30 Online Travel Agents

Profitroom

  • Leading provider of hospitality technology
  • Specializes in high-converting booking engines, CRM tools, and marketing automation
  • Serves thousands of properties worldwide
  • Focuses on increasing direct bookings and guest loyalty

This strategic alliance between RateGain and Profitroom is poised to significantly impact the hospitality industry in the Middle East and Africa, offering hotels advanced tools to navigate the competitive landscape and maximize their revenue potential.

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Avis Fargo Boosts Daily Revenue by 14% with RateGain's AI Pricing Solution

2 min read     Updated on 14 Aug 2025, 11:28 AM
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Radhika SahaniScanX News Team
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Overview

RateGain's AI-powered pricing platform, Rev-AI, has significantly improved Avis Fargo's performance. The car rental company reported a 14% increase in Revenue Per Day, 21% average growth in bookings, and a $100,000 revenue increase. Market share improved by 5% in a competitive market. Rev-AI automated rate updates, centralized market intelligence, and provided demand insights, enabling faster, more profitable decisions without additional staff. The platform eliminated hours of manual work, allowing the team to focus on strategic initiatives.

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*this image is generated using AI for illustrative purposes only.

RateGain Travel Technologies Limited has announced a significant success story for its AI-powered pricing platform, Rev-AI, in collaboration with Avis Fargo. The car rental company, operating Avis and Budget franchises at Fargo's Hector International Airport, has reported impressive gains after implementing RateGain's innovative solution.

Key Highlights

  • Avis Fargo achieved a 14% increase in Revenue Per Day (RPD) after implementing RateGain's AI-powered pricing tool.
  • The company experienced a 21% average growth in bookings, with peak uplift reaching 26%.
  • Revenue uplift forecast of 30% proved accurate, generating a $100,000 increase in the initial phase.
  • Market share improved by 5%, marking a notable gain in a highly competitive regional market.

AI-Driven Transformation

RateGain's Rev-AI platform has revolutionized Avis Fargo's pricing strategy, addressing the challenges of extreme seasonality, thin margins, and rapidly shifting demand in the Fargo market. The AI-powered solution has enabled the car rental operator to:

  1. Automate rate updates
  2. Centralize market intelligence
  3. Gain forward-looking demand insights

These capabilities have empowered Avis Fargo to make faster, more profitable decisions without adding staff or complexity to their operations.

Operational Efficiency

One of the key benefits highlighted is the elimination of hours of manual work. The pricing automation provided by Rev-AI has freed up the Avis Fargo team from daily updates, allowing them to focus on strategic initiatives such as fleet management and targeted promotions.

Executive Insight

Dani Arnold, Vice President at Reliance Leasing, Inc. (Avis Fargo), expressed enthusiasm about the partnership with RateGain, stating, "Rev-AI has become our true strategic partner in our operations. By blending automation with real-time insights, we've gained the confidence to plan ahead, align pricing with our fleet strategy, forecast demand with greater accuracy, and capture growth across brands. It's the kind of control every operator needs."

About RateGain

RateGain Travel Technologies Limited is a global provider of AI-powered SaaS solutions for the travel and hospitality industry. The company works with over 3,200 customers and 700 partners across 100+ countries, helping them accelerate revenue generation through acquisition, retention, and wallet share expansion.

RateGain's client portfolio includes 26 of the Top 30 Hotel Chains, 25 of the Top 30 Online Travel Agents, 3 of the Top 4 Airlines, and all top car rental companies, including 16 Global Fortune 500 companies.

The success story of Avis Fargo demonstrates the tangible benefits of AI-driven pricing solutions in the competitive car rental market. As the travel industry continues to evolve, the adoption of such technologies may become increasingly crucial for companies looking to optimize their operations and boost revenue in a dynamic marketplace.

Historical Stock Returns for RateGain Travel

1 Day5 Days1 Month6 Months1 Year5 Years
+0.11%+3.38%+15.05%+4.45%-30.97%+50.51%
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