Renaissance Global's D2C Sales Surge 62% YoY During Holiday Season Kick-Off
Renaissance Jewellery, a global branded jewellery leader, achieved a 62.65% year-on-year growth in Direct-to-Consumer (D2C) sales during the five-day Thanksgiving-to-Cyber Monday period. Total sales reached ₹23.00 crore. The growth was driven by increased customer acquisition, improved conversion rates, and high demand for premium collections. The company's Global CEO, Sumit Shah, attributed the success to design-led offerings and resonance with global consumers. Renaissance Jewellery is focusing on expanding product assortment, strengthening digital marketing, and enhancing omnichannel fulfillment capabilities to support continued D2C growth.

*this image is generated using AI for illustrative purposes only.
Renaissance Jewellery , a global leader in branded jewellery, has reported a significant boost in its Direct-to-Consumer (D2C) sales during the crucial holiday shopping period. The company achieved a remarkable 62.65% year-on-year growth in D2C sales during the five-day Thanksgiving-to-Cyber Monday period, marking a strong start to the holiday season.
Key Highlights
- Sales Growth: 62.65% year-on-year increase in D2C sales
- Period: Five-day Thanksgiving-to-Cyber Monday holiday period
- Total Sales: ₹23.00 crore during the period
Driving Factors
The company's impressive performance can be attributed to several key factors:
- Increased Customer Acquisition: Renaissance Jewellery successfully attracted more customers to its digital platforms.
- Improved Conversion Rates: The company saw better conversion of browsing customers into buyers.
- High Demand for Premium Collections: There was a notable increase in demand for Renaissance Jewellery's premium jewellery offerings.
Strategic Insights
Renaissance Jewellery's strong performance underscores the effectiveness of its digital strategy and product positioning. The company's focus on enhancing customer experience across its digital platforms appears to be paying off, particularly in the competitive holiday shopping season.
Mr. Sumit Shah, Global CEO of Renaissance Jewellery, commented on the performance, stating, "Our exceptional D2C growth reflects the strength of our design-led offerings and the increasing resonance of our products with consumers globally. As shoppers embrace personalized and meaningful gifting, Renaissance continues to deliver high-quality craftsmanship and seamless digital experiences."
Future Outlook
Looking ahead, Renaissance Jewellery remains optimistic about the remainder of the holiday season. The company is focusing on:
- Expanding its product assortment
- Strengthening digital marketing initiatives
- Enhancing omnichannel fulfillment capabilities
These efforts are aimed at supporting continued D2C growth and consolidating Renaissance Jewellery's leadership in the global jewellery space.
About Renaissance Jewellery
Renaissance Jewellery is a global branded jewellery player with a strong presence in key markets including the USA, Canada, UK, and Asia. The company's portfolio includes both owned and licensed brands, with licensing agreements with global brands such as Disney, Hallmark, and NFL. Renaissance operates through both B2B and D2C models, with a growing emphasis on its online presence through multiple D2C websites.
This strong start to the holiday season suggests that Renaissance Jewellery's strategic investments in its D2C capabilities and product innovation are yielding positive results, positioning the company well for the crucial holiday shopping period and beyond.
Historical Stock Returns for Renaissance Jewellery
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +1.60% | +7.19% | -2.26% | +2.79% | -30.12% | +141.68% |







































