HDFC Bank Revamps Imperia Banking Programme with ₹1 Crore Total Relationship Value Requirement
HDFC Bank is introducing a new Total Relationship Value (TRV) requirement of ₹1.00 crore or more for its Imperia premium banking service, effective October 1, 2025. The TRV calculation will include account balances, investments, 20% of retail loans and demat holdings, and insurance premiums. Existing customers will transition to the new criteria from October 1, 2025, while new customers after July 1, 2025, will be subject to the revised rules. The bank will maintain current eligibility options alongside the new TRV requirement. Imperia continues to offer complimentary services such as inter-branch transfers, cheque collection, and various banking certificates.

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HDFC Bank , one of India's leading private sector banks, has announced significant changes to its premium banking service, Imperia. The bank is set to introduce a new Total Relationship Value (TRV) requirement of ₹1.00 crore or more at the group level, effective October 1, 2025. This move aims to redefine the eligibility criteria for its high-net-worth customers and enhance the exclusivity of the Imperia programme.
New Eligibility Criteria
The revised TRV calculation will include:
- Balances in savings, current, and fixed deposit accounts
- Investments made through the bank
- 20% of outstanding retail loans
- 20% of demat holdings value
- Insurance premiums
Transition Timeline
HDFC Bank has outlined a clear transition plan for its customers:
- Customers enrolled before June 30, 2025, will transition to the new criteria from October 1, 2025
- New customers joining after July 1, 2025, will already be subject to the revised rules
Existing Eligibility Options
While introducing the new TRV requirement, HDFC Bank will maintain its current eligibility conditions, which include:
- ₹15.00 lakh quarterly balance in current accounts
- ₹10.00 lakh monthly balance in savings accounts
- ₹30.00 lakh combined monthly balance across accounts
- ₹3.00 lakh monthly salary credit
Imperia Benefits
The Imperia programme continues to offer a range of complimentary services to its members, including:
- Inter-branch transfers
- Cheque collection
- Duplicate statements
- Various banking certificates
This strategic move by HDFC Bank reflects the evolving landscape of premium banking services in India. By raising the bar for its Imperia programme, the bank aims to cater to a more exclusive segment of high-net-worth individuals while maintaining a diverse set of eligibility criteria to accommodate different customer profiles.
As the implementation date approaches, current and prospective Imperia customers will need to assess their financial positions to ensure they meet the new requirements or explore alternative premium banking options within HDFC Bank's portfolio.
Historical Stock Returns for HDFC Bank
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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-1.60% | -3.80% | -4.63% | +10.57% | +17.01% | +71.88% |