Asian Paints Launches White Cement Production in UAE, Expanding Global Footprint
Asian Paints has begun commercial production at its new white cement manufacturing facility in Fujairah, UAE, through its joint venture Asian White Inc. FZE. The facility, which started operations on October 12, 2025, has an initial capacity of 265,000 tons per annum for white cement and white cement clinker. This move marks Asian Paints' expansion into the white cement market, diversifying its product portfolio beyond decorative paints and home decor products. The company established two entities, Asian White Cement Holding Limited and Asian White Inc. FZE, to facilitate this international venture.

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Asian Paints , a leading Indian paint manufacturer, has marked a significant milestone in its global expansion strategy by commencing commercial production at its new white cement manufacturing facility in Fujairah, United Arab Emirates (UAE). The operation, which began on October 12, 2025, is being carried out through the company's joint venture, Asian White Inc. FZE.
Facility Details
The new facility boasts an initial production capacity of 265,000.00 tons per annum, focusing on the manufacturing and export of white cement and white cement clinker. This strategic move positions Asian Paints to capitalize on the growing demand for specialized construction materials in the Middle East and potentially beyond.
Corporate Structure
To facilitate this international venture, Asian Paints had previously established two entities:
- Asian White Cement Holding Limited (AWCHL) - Incorporated in the Dubai International Financial Centre, UAE
- Asian White Inc. FZE - A wholly-owned subsidiary of AWCHL, set up in the Fujairah Free Zone, UAE
These corporate structures were put in place during the fiscal year 2023-24, laying the groundwork for the company's foray into white cement production.
Strategic Implications
This development represents a significant diversification for Asian Paints, traditionally known for its decorative paints and home decor products. By entering the white cement market, the company is:
- Expanding its product portfolio
- Tapping into new revenue streams
- Strengthening its presence in the UAE and potentially the broader Middle East market
Market Impact
The move into white cement production could provide Asian Paints with:
- Increased revenue diversification
- Potential for higher profit margins, given the specialized nature of white cement
- Enhanced competitive positioning in the global construction materials market
Conclusion
Asian Paints' commencement of white cement production in the UAE marks a strategic expansion of its business model and global footprint. As the facility ramps up production, industry observers will be keen to see how this venture contributes to the company's overall growth strategy and financial performance in the coming years.
Investors and stakeholders will likely monitor the progress of this new facility closely, as it represents a significant step in Asian Paints' evolution from a pure-play paint company to a more diversified building materials provider.
Historical Stock Returns for Asian Paints
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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+0.16% | -0.75% | -7.99% | -2.23% | -23.50% | +12.63% |