MiniLuxe Holding Corp. has opened a new studio in the Lakewood neighborhood of Dallas, Texas, marking a milestone in its expansion across the Dallas-Fort Worth market. The new location underscores the company's strategy to grow through a combination of company-owned studios, joint ventures, and acquisitions. The Lakewood studio was developed after MiniLuxe acquired a former nail salon in the neighborhood and completed a comprehensive transformation of the space and team training.

The studio features MiniLuxe's signature focus on hygiene, clean practices, proprietary products, and modern design. Operations are led by Regional Operating Partner Kayleigh Se and Joint Venture Operator Leslie Concors. Concors, a longtime MiniLuxe client and entrepreneur with over 25 years of experience, brings local market expertise to the partnership.

Leadership and Strategy

Anthony (Tony) Tjan, Founder and CEO of MiniLuxe, emphasized the alignment between the brand and the Lakewood community. "Lakewood is exactly the type of community where the MiniLuxe brand thrives—an active, engaged neighborhood that values quality, wellness, and connection," Tjan said. The company continues to invest in operators and beauty professionals to deliver its distinctive client experience.

About MiniLuxe

MiniLuxe Holding Corp. is a Boston-based lifestyle brand and talent empowerment platform transforming the beauty and self-care industry. For more than 15 years, MiniLuxe has provided nail care, waxing, and esthetic services through a network of company-owned, joint venture, and partner-operated studios. The company has completed over 5 million services to date and is recognized for its non-toxic products, rigorous hygiene standards, and commitment to socially responsible labor practices.