Huya to exclusively publish MMORPG in Chinese mainland
Huya Inc. will exclusively publish The Legend of Swordman: Reunion in the Chinese mainland, with pre-registration now open. The MMORPG offers cross-platform play across mobile, PC, and mini-programs. This initiative is part of Huya's strategy to expand its game publishing portfolio.

*this image is generated using AI for illustrative purposes only.
Huya Inc. announced on June 26, 2026, that it will exclusively publish the upcoming MMORPG title, The Legend of Swordman: Reunion, in the Chinese mainland. Pre-registration for the game is now officially open. This strategic move aims to expand Huya's game publishing portfolio and strengthen its game-related services business.
The Legend of Swordman: Reunion is the latest entry in the renowned Legend of Swordman franchise, building on over two decades of heritage. The game introduces a cross-platform experience, featuring synchronized account data and gameplay across mobile app, PC, and mini-program platforms.
Huya plans to support the launch with content-driven marketing initiatives, streamer promotions, and community engagement activities. The company will leverage its content ecosystem, streamer network, and broad game user reach to drive adoption. This approach aligns with Huya's demonstrated game publishing model.
Looking ahead, Huya intends to add titles across multiple genres to its pipeline. The company aims to deepen collaboration with industry partners and further develop its content ecosystem to enhance its game-related services business.
Key Features of The Legend of Swordman: Reunion
| Feature | Description |
|---|---|
| Platform | Mobile app, PC, mini-program |
| Gameplay | Cross-platform with synchronized account data |
| Franchise | Legend of Swordman |
| Publisher | Huya Inc. |
Huya Inc. is a leading game-related entertainment and services provider, delivering live streaming, video content, and services across games, e-sports, and interactive entertainment genres. The company continues to expand its footprint in China and abroad.
How will the exclusive publishing deal impact Huya's revenue diversification beyond live streaming?
What are the expected user acquisition costs for the cross-platform launch compared to traditional mobile-only releases?
Will Huya pursue similar exclusive publishing deals for other major gaming franchises in the near future?
























