Eicher Motors May sales rise 15% to 1,03,231 units
Eicher Motors reported a 15% year-on-year increase in total motorcycle sales to 1,03,231 units in May 2026, driven by a 24% rise in domestic volumes to 94,115 units, while exports declined by 33% to 9,116 units. For the April-May 2026 period, total sales grew 23% to 2,16,395 units, with domestic sales up 31% to 1,98,244 units. The company launched the Bullet 650 and announced a ₹2,500 crore investment for a new manufacturing facility in Andhra Pradesh.
*this image is generated using AI for illustrative purposes only.
Eicher Motors reported total motorcycle sales of 1,03,231 units in May 2026, registering a 15% year-on-year growth from 89,429 units in the same period last year. The company maintained its growth momentum in the first quarter of FY27 despite macro-headwinds, driven by a 24% surge in domestic volumes which reached 94,115 units. However, international business declined by 33% to 9,116 units during the month, impacting the overall performance against market expectations.
Sales Performance Breakdown
The following table details Eicher Motors' motorcycle sales performance for May 2026 compared to the prior year:
| Particulars | May-26 (Units) | May-25 (Units) | % Change |
|---|---|---|---|
| Models up to 350cc | 90,784 | 76,492 | 19% |
| Models exceeding 350cc | 12,447 | 12,937 | -4% |
| Domestic | 94,115 | 75,820 | 24% |
| Exports | 9,116 | 13,609 | -33% |
| Total | 1,03,231 | 89,429 | 15% |
Strategic Developments
B. Govindarajan, Managing Director of Eicher Motors and CEO of Royal Enfield, attributed the performance to continued growth in Q1 and a strengthened product portfolio. The company launched the Bullet 650 in India and international markets, expanding its 650cc portfolio. Additionally, Royal Enfield announced a strategic manufacturing expansion in Andhra Pradesh with a planned investment of approximately ₹2,500 crore to support long-term growth.
Year-to-Date Performance
For the period April to May 2026, total sales stood at 2,16,395 units, a 23% increase over the 1,75,988 units sold in the corresponding period of the previous year. Domestic sales grew by 31% year-on-year to 1,98,244 units, while exports fell by 25% to 18,151 units.
Historical Stock Returns for Eicher Motors
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -0.16% | -3.34% | +0.30% | +0.25% | +33.00% | +166.27% |
What strategies will Eicher Motors implement to reverse the 33% decline in international sales?
How will the ₹2,500 crore investment in the Andhra Pradesh plant impact production capacity and margins over the next five years?
Will the launch of the Bullet 650 be sufficient to revive demand for models exceeding 350cc, which saw a 4% decline?
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