Bolla Oil Corporation has selected PAR Technology Corporation to launch Bolla Rewards, the company’s first customer loyalty program. The initiative is designed to drive repeat in-store visits, deliver immediate customer value, and deepen engagement across more than 160 locations throughout the New York Tri-State area.

PAR Retail powers both the Bolla Rewards program and the brand’s mobile app experience. The platform is intended to surface insights that drive smarter engagement decisions as the program grows. Future capabilities, including tobacco loyalty, are planned for a later phase.

Savneet Singh, CEO of PAR Technology, emphasized the strategic value of the partnership. "What Bolla is building with PAR isn’t a loyalty program – it’s an intelligence layer that turns data across customers, operations, and engagement into real-time action at every location," Singh said.

Jay Singh, Vice President of Bolla Oil, highlighted the program's focus on customer connection. "Bolla Rewards allows us to deliver immediate value through focused, easy-to-redeem offers while reinforcing the experience our guests expect," he stated.

The program is built for fast adoption, keeping the structure simple and valuable from day one. PAR Retail’s scalable technology positions Bolla to evolve its customer engagement strategy over time, introducing new experiences as business needs change.

Pizza Factory has selected PAR Technology Corporation's unified platform to modernize its restaurant technology stack and support operational and digital growth across its 110 locations. The franchise brand will leverage PAR's suite of solutions to unify front- and back-of-house operations, enabling data-driven decision-making and improved efficiency.

Strategic Partnership

The agreement includes the deployment of PAR POS, PAR OPS with Recovery, Intelligence, Labor, and Inventory modules, PAR Ordering, PAR Hardware, and a renewal of PAR Punchh. These solutions create a connected system designed to eliminate technology silos by integrating data across POS, operations, loyalty, digital ordering, and payments.

Operational Benefits

By consolidating its technology under a single provider, Pizza Factory aims to gain real-time visibility across ordering, kitchen execution, labor planning, inventory management, payments, digital channels, and guest engagement. The platform's embedded intelligence analyzes operational data to help teams identify opportunities and respond faster.

Key Advantages for Pizza Factory

• Improved labor and inventory planning informed by real-time operational data
• Greater order accuracy and recovery supported by connected systems across channels
• More personalized guest engagement enabled by loyalty insights tied to transaction and operational data
• Reduced operational complexity with fewer systems to manage and a shared source of truth

Executive Commentary

Savneet Singh, CEO of PAR Technology, emphasized the strategic importance of the partnership, noting that pizza is a core focus area for the company. Lisa Roscoe, CEO of Pizza Factory, highlighted that the unified platform would provide the insight teams need to make smarter decisions, allowing the brand to run more efficiently while investing in the guest experience.

PAR Technology's platform is built on a cloud-based architecture designed to scale with growing brands and adapt to evolving technology and guest expectations.