Allied Blenders & Distillers will host an investor conference on September 18, 2026, as part of the Jefferies 5th India Forum. The physical meeting in Gurugram is scheduled to begin at 9:00 am.

The company confirmed the schedule under Regulation 30(6) of the SEBI Listing Regulations. The session will be attended by several investors and analysts.

Meeting Details

The conference is organized by Jefferies India Private Limited. It will take place in Gurugram in a physical format. Participants include institutional investors and equity analysts.

Agenda and Disclosures

The primary topic of discussion will be the Q1FY27 Earnings Presentation. This deck was previously submitted to stock exchanges on July 23, 2026, and is available on the company website.

Allied Blenders & Distillers stated that no unpublished price-sensitive information (UPSI) will be shared during the conference. The intimation was signed by Company Secretary Sumeet Maheshwari on September 10, 2026.

Allied Blenders and Distillers Limited ( allied blenders & distillers ) unveiled a transformed avatar for its Officer's Choice Blue whisky brand on September 1, 2026. The relaunch features smartly designed premium packaging and a refreshed identity aimed at the Premium & Above segment.

The company announced the move under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The new packaging is designed by a top European firm and includes a sleeker bottle structure with transparent labels and matte gold foiling. It prominently displays the "Trusted Since 1988" marker to honor the brand's legacy.

Product Redesign Details

The updated design focuses on modernizing the brand while maintaining its core promise of quality. Key elements of the new avatar include:

• Sleeker, sophisticated bottle structure
• Transparent label with elegant matte gold foiling
• "Trusted Since 1988" embossed on the pack
• Dark blue box with textured pattern and gold lettering

The liquid remains blended with imported Scotch malts and matured in bourbon barrels, consistent with the brand's long-standing quality benchmarks since its inception.

Phased Market Rollout

Allied Blenders plans to implement the rollout in a phased manner across major markets. The initial launch covers Uttar Pradesh and Maharashtra. Subsequent phases will include West Bengal, Odisha, Meghalaya, and Haryana, with more markets to follow later.

Strategic Context

Amar Sinha, Managing Director of Allied Blenders, stated that the relaunch aims to bring a renewed sense of pride and contemporary style to the brand. He noted that as the modern Indian consumer evolves, favorite brands should evolve with them. The company views this refreshed identity as a step to strengthen the brand's relevance and support its next phase of growth.

Allied Blenders operates across five main categories: whisky, brandy, rum, vodka, and gin. Its portfolio includes flagship brands like Officer's Choice, Sterling Reserve, and ICONiQ White. The company maintains a manufacturing footprint of 40 units, including nine owned bottling facilities and two owned distilleries.