Zee Entertainment has informed stock exchanges about a regulatory penalty imposed on one of its promoter entities by the Securities and Exchange Board of India. The company disclosed that SEBI has penalized Cyquator Media Services Private Limited, a promoter of Zee Entertainment , for violations of takeover regulations spanning multiple years.

SEBI Penalty Details

SEBI imposed a penalty of Rs 4,00,000 under section 15A(b) of SEBI Act, 1992, through an order dated February 10, 2026. The penalty was levied for violations of SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 2011, specifically related to disclosure irregularities concerning share pledge activities.

Nature of Violations

The violations relate to non-disclosures and incorrect disclosures concerning share pledge activities by Cyquator Media Services Private Limited. The regulatory breaches occurred across three specific instances spanning from 2016 to 2019.

Regulatory Contraventions

SEBI identified violations of multiple regulations under the Takeover Regulations, 2011. The specific regulatory breaches include violations of Regulation 31(1) read with 31(3), Regulation 31(2) read with 31(3), and Regulation 29(2) of the Takeover Regulations.

Impact Assessment

According to the disclosure made by Zee Entertainment, the penalty does not have any quantifiable monetary impact on the financial, operational, or other activities of the listed entity. The company has fulfilled its disclosure obligations under Regulation 30 of SEBI Listing Regulations by informing both BSE and NSE about the regulatory action.

Compliance Disclosure

The disclosure was made pursuant to Regulation 30 of SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, and in compliance with SEBI Circular dated January 30, 2026. Company Secretary Ashish Agarwal signed the disclosure document on behalf of Zee Entertainment Enterprises Limited, ensuring regulatory compliance and transparency with stakeholders.

Zee Entertainment Enterprises Ltd. has strengthened its core leadership team with the strategic appointment of Mr. Sandeep Mehrotra as Chief Operating Officer - Advertisement Revenue, effective February 3, 2026. This move represents the company's continued focus on enhancing its human capital to align with future growth ambitions and building robust monetization capabilities across its entertainment portfolio.

Key Appointment Details

The appointment was formally disclosed under Regulation 30 of the SEBI Listing Obligations and Disclosure Requirements Regulations, 2015. Mehrotra has been designated as Senior Management Personnel and will be based at the company's headquarters in Mumbai, reporting directly to Chief Executive Officer Punit Goenka.

Strategic Role and Responsibilities

In his new capacity, Mehrotra will be responsible for maximizing the advertisement revenue generation capabilities of the company by leveraging the convergence between linear and digital business segments. His primary focus will be on enhancing existing revenue streams while developing new forms of growth across businesses. The appointment comes as the entertainment landscape evolves and consumption mediums continue to blur, requiring enhanced synergies between different business segments.

Laxmi Shetty will continue to lead the advertisement revenue vertical as Head - Advertisement Revenue, Broadcast & Digital, working under Mehrotra's guidance to further boost advertisement revenue performance.

Executive Leadership Perspectives

CEO Punit Goenka emphasized the strategic importance of this appointment, stating that the evolving entertainment landscape demands sharper monetization strategies that are outcome-driven and platform agnostic. He highlighted Mehrotra's deep understanding of the advertiser ecosystem and expertise in building integrated monetization frameworks across linear and digital segments as crucial for driving sustainable and diversified growth.

Mehrotra expressed his enthusiasm about joining the company at this pivotal juncture, noting the unique opportunity to drive higher engagement with advertisers and deliver meaningful value. He emphasized his intention to leverage the company's robust presence across linear and digital segments to shape an integrated and scalable advertisement revenue ecosystem.

Professional Background and Expertise

Mehrotra brings extensive experience spanning over 31 years in driving large-scale P&L ownership, multi-portfolio monetization, and enterprise growth across complex, consumer-facing businesses. His professional profile demonstrates expertise in several key areas:

Throughout his career, Mehrotra has demonstrated success in transforming traditional sales models into client-centric, outcome-driven commercial engines, consistently delivering exceptional revenue performance, market-leading efficiency, and sustained profitability. His expertise encompasses digital enablement and long-term partnership creation at national scale.

Company's Growth Strategy

This appointment aligns with Zee Entertainment's broader strategy to build a robust growth trajectory for the future by implementing steps to strengthen monetization potential across all business aspects. The company, which operates as a leading content and technology powerhouse with presence in over 190 countries and reach of over 1.4 billion people globally, continues to focus on creating extraordinary entertainment experiences across linear television, digital platforms, movies, and music.

The strategic enhancement of the leadership team reflects the company's commitment to building capabilities that support its long-term ambitions while maintaining its position as a truly Indian brand with a global footprint.