AWL Agri Business Limited (formerly Adani Wilmar Limited) has received a penalty order of ₹1,29,830.00 from the Central Goods and Service Tax (CGST) authority. The company disclosed this development on December 30, 2025, in compliance with Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.

Penalty Details and Authority

The penalty order was issued by the Office of the Assistant Commissioner, Division Kirti Nagar, CGST Delhi West Commissionerate. The Superintendent of CGST & CX, Delhi West Commissionerate, imposed the penalty under Section 74 of both the Central Goods and Service Tax Act 2017 and the Delhi Goods & Service Tax Act 2017.

Nature of Violation

The penalty stems from a demand order that disallowed Input Tax Credit (ITC) under Section 16 of the tax regulations. The CGST authority issued the demand order disallowing ITC and subsequently imposed the penalty of ₹1,29,830.00 under Section 74 of both the CGST and DGST Acts of 2017.

Company's Response and Impact Assessment

AWL Agri Business Limited has indicated that it is taking appropriate steps to appeal against the penalty order before the appropriate authority. The company has assessed the potential impact of this penalty on its operations and financial position.

According to the company's disclosure, it does not foresee any material impact on its financial, operational, or other activities due to this penalty order. The relatively modest penalty amount in relation to the company's scale of operations appears to support this assessment.

Regulatory Compliance

The disclosure was made pursuant to SEBI Circular No. SEBI/HO/CFO/CFD-PoD1/P/CIR/2023/123 dated July 13, 2023, which mandates companies to inform stock exchanges about regulatory actions and penalties. The company secretary, Darshil Lakhia, signed the disclosure document on December 30, 2025.

AWL Agri Business Limited has officially announced the launch of its 'Pakko Gujarati' campaign featuring the Fortune Cottonlite Refined Cottonseed Oil festive pack, designed specifically for the Uttarayan festival. The campaign represents a strategic initiative to connect with Gujarati consumers through culturally relevant marketing and celebrates the state's rich food traditions.

Celebrity Endorsements and Campaign Launch

The campaign was unveiled at an on-ground event in Ahmedabad, attended by legendary Gujarati theatre and film personality Siddharth Randeria. The company has expanded its celebrity endorsements by onboarding popular cultural icons Apara Mehta, Tiku Talsania, and Puja Joshi as part of the 'Pakko Gujarati' campaign. These familiar faces embody the true spirit of a 'Pakko Gujarati' - warm, grounded, food-loving, and proudly connected to tradition.

Product Features and Market Positioning

The Fortune Cottonlite Refined Cottonseed Oil festive pack features a vibrant, hyperlocal design inspired by Gujarati culture and festival motifs. The oil includes tokko-ferol, a natural antioxidant that helps retain the freshness of cooked food for longer durations. The product is specifically designed for everyday Indian cooking, particularly suited for deep-frying, catering to traditional Gujarati cooking preferences.

Management Commentary

Mukesh Mishra, Joint President – Sales & Marketing, AWL Agri Business Limited, commented on the launch: "As a company headquartered in Gujarat, our relationship with the state is deeply personal. For us, Gujarat isn't just a market it's home, and we've grown up witnessing how a 'Pakko Gujarati' takes immense pride in the uncompromising taste of their kitchen, reflecting their strong culture."

Marketing Strategy and Availability

The campaign is being amplified through an integrated promotional rollout including regional television and digital films, a Gujarati jingle across radio and music streaming platforms, outdoor visibility, influencer collaborations, and in-store activations across key markets in Gujarat. The Fortune Cottonlite Refined Cottonseed Oil festive pack will be available across Gujarat for a limited period during the Uttarayan season.