TCS and Vodafone Idea Forge Five-Year Partnership for AI-Powered Customer Experience Platform
Tata Consultancy Services (TCS) has entered a five-year partnership with Vodafone Idea (Vi) to enhance customer experience through an AI-driven platform. The collaboration aims to transform Vi's business support system using TCS HOBS™ and TCS TwinX™ technologies. This initiative will create a unified platform to accelerate service delivery, ensure resilient performance, and provide personalized customer interactions. The partnership leverages TCS's extensive experience in the telecommunications sector and aligns with their vision of advancing India's digital landscape.

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Tata Consultancy Services (TCS), India's leading IT services provider, has announced a significant five-year partnership with Vodafone Idea (Vi) to revolutionize customer experience through an advanced AI-driven platform. This collaboration marks a pivotal moment in the telecommunications industry, leveraging cutting-edge technology to enhance service delivery and customer engagement.
Transforming Business Support Systems
The partnership aims to transform Vi's business support system (BSS) by implementing a future-ready platform powered by artificial intelligence. This strategic initiative will utilize TCS's flagship products, TCS HOBS™ and TCS TwinX™, to create a robust digital backbone for Vi's operations.
Key Features of the AI-Driven Platform
- TCS HOBS™: Will serve as the digital core for business support systems, enhancing agility, stability, and seamless integration across customer touchpoints.
- TCS TwinX™: Complements HOBS with AI/ML-powered intelligence and scenario simulation capabilities, improving service responsiveness and personalized customer interactions.
- Unified Platform: The combination of these technologies will accelerate service delivery, ensure resilient performance, and provide flexibility to adapt to evolving customer needs.
Impact on Customer Experience
Jagbir Singh, Chief Technology Officer of Vodafone Idea Limited, emphasized the transformative nature of this partnership, stating, "By modernizing our BSS platforms embedded with AI-driven innovation, we are setting a new standard to deliver faster, smarter and more personalized digital experiences."
TCS's Expertise in Telecommunications
TCS brings over 25 years of experience in supporting Communications, Media, and Information Services businesses globally. The company's extensive reach includes:
- Serving CMI customers across 45 countries
- Operating from more than 105 delivery locations
- Supporting over one billion telecom subscribers worldwide
Strategic Importance
Ujjwal Mathur, President & Country Head - India Business at TCS, highlighted the significance of this collaboration, saying, "This initiative marks a pivotal step in driving AI-led transformation of Vi's core Business Support System. This collaboration underscores our dedication to delivering innovative solutions that drive growth and excellence in the telecom sector."
Advancing India's Digital Landscape
This partnership aligns with TCS's vision of accelerating India's progress through indigenous solutions. It focuses on:
- Sustainability, security, and sovereignty
- Fueling innovation and economic growth
- Empowering governments, enterprises, and citizens in an AI-first world
As the telecom industry continues to evolve, this collaboration between TCS and Vodafone Idea sets a new benchmark for customer-centric, AI-driven solutions in the Indian market. The initiative promises to deliver enhanced operational efficiency and an unparalleled customer experience, potentially reshaping the landscape of telecom services in the country.
Historical Stock Returns for Tata Consultancy Services
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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-0.02% | +1.54% | +5.35% | -10.70% | -27.01% | +29.48% |