TBO Tek Partners with Amadeus South Asia for AI-Driven Travel Marketplace
TBO Tek, a global B2B travel tech platform, has partnered with Amadeus South Asia to integrate with their Travel Marketplace. This AI-driven platform will connect travel sellers and providers, offering travel agents access to new content and services. The collaboration aims to enhance efficiency, personalization, and seamless experiences for travel sellers in South Asia. TBO Tek's Co-Founder, Ankush Nijhawan, emphasized the partnership's role in reimagining how travel agents access content and services, while Amadeus's Managing Director, Sandeep Dwivedi, highlighted the focus on sustainable growth in the travel ecosystem.

*this image is generated using AI for illustrative purposes only.
TBO Tek , a leading global B2B travel tech platform, has announced a strategic partnership with Amadeus South Asia to integrate with the innovative Travel Marketplace. This collaboration aims to revolutionize the travel industry in South Asia by leveraging artificial intelligence and advanced technology.
Key Highlights of the Partnership
- TBO Tek will join Amadeus South Asia's Travel Marketplace, an AI-driven platform connecting travel sellers and providers.
- The partnership will enable travel agents to access a wide range of new travel content and services.
- TBO Tek aims to enhance its offerings to travel agents and partners across South Asia through this collaboration.
- The integration is expected to provide more efficient, personalized, and seamless experiences for travel sellers.
Strategic Benefits
Ankush Nijhawan, Co-Founder of TBO Tek, emphasized the strategic importance of this partnership, stating, "Our partnership with Amadeus South Asia for Travel Marketplace is a step towards reimagining how travel agents in this region will access our content and services through Amadeus's niche technology. By bringing world-class product offerings onto a single platform, we will be able to empower our common travel seller partners with greater flexibility, speed, and choice— helping them serve travellers better in a dynamic market environment."
The collaboration is set to bring several advantages to the travel ecosystem:
- Enhanced Content Access: Travel sellers will gain access to cutting-edge travel content and services available on the Travel Marketplace.
- Improved Efficiency: The AI-driven platform is designed to streamline operations and provide more efficient experiences for travel agents.
- Personalization: The technology aims to offer more personalized services, potentially improving customer satisfaction.
- Digital Transformation: This move reinforces TBO Tek's commitment to digital transformation in the travel industry, with a focus on AI integration.
Industry Impact
Sandeep Dwivedi, Managing Director of Travel Sellers, India Subcontinent at Amadeus, commented on the partnership's broader impact: "At Amadeus, our focus is on building strong partnerships that enable the travel ecosystem to grow sustainably. Welcoming TBO Tek to the Travel Marketplace by Amadeus South Asia reinforces our commitment to supporting this region's vibrant travel sector with technology that drives collaboration, innovation, and long-term value creation for all stakeholders."
This strategic alliance is expected to contribute significantly to the growth and innovation within the South Asian travel sector. By combining TBO Tek's extensive B2B travel platform with Amadeus's advanced marketplace technology, the partnership aims to create a more interconnected and efficient travel ecosystem.
As the travel industry continues to evolve in the post-pandemic era, such technological collaborations are likely to play a crucial role in shaping the future of travel bookings and experiences in the region.
Historical Stock Returns for TBO Tek
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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-3.16% | -8.37% | +8.34% | +24.91% | -14.61% | +6.29% |