Amagi Media Labs IPO: Streaming Tech Company Turns Profitable After Years of Losses

2 min read     Updated on 14 Jan 2026, 06:28 AM
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Reviewed by
Riya DScanX News Team
Overview

Amagi Media Labs plans ₹816 crore IPO fresh issue plus up to ₹973 crore OFS for cloud infrastructure and growth. The streaming SaaS company turned profitable in H1 FY26 with ₹6.50 crore net profit after years of losses. Revenue grew 30.7% annually to ₹1,162.60 crore in FY25, with 73% contribution from America. The company serves global clients like Fox and Network18 across cloud modernisation, streaming unification, and monetisation segments.

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*this image is generated using AI for illustrative purposes only.

Amagi Media Labs, a Bengaluru-headquartered software-as-a-service provider in streaming and content monetisation, has announced plans for an initial public offering to raise funds for expansion and cloud infrastructure development. The company serves global media companies across three key segments and has demonstrated strong revenue growth despite facing profitability challenges in recent years.

IPO Structure and Fund Utilisation

The company plans to raise capital through a dual approach, combining fresh equity issuance with existing shareholder exits.

Component Amount
Fresh Issue ₹816.00 crore
Offer for Sale Up to ₹973.00 crore
Post-IPO Promoter Stake 14.9%
Current Promoter Stake 16.7%

The fresh issue proceeds will be directed toward cloud infrastructure development and inorganic growth opportunities. The offer for sale component will provide existing investors with partial exit opportunities while reducing promoter holdings.

Business Operations and Client Portfolio

Amagi Media Labs operates across three primary business verticals in the streaming technology ecosystem. The company focuses on cloud modernisation services, helping legacy television network stations transition to cloud-based systems. Its streaming unification services assist content providers in navigating fragmented over-the-top distribution landscapes.

The monetisation segment enhances revenue generation through advertising solutions and expanded content distribution capabilities. The company maintains relationships with prominent global clients including Fox, Network18, and Lionsgate for content provision. Distribution partnerships include Rakuten and Roku, while advertising distribution involves collaborations with OnCore and The Trade Desk.

Geographic Revenue Distribution

The company demonstrates strong international presence with significant revenue concentration in developed markets.

Region Revenue Contribution (FY25)
America 73%
Europe 17%
Other Markets 10%

Financial Performance and Profitability Turnaround

Amagi Media Labs has demonstrated consistent revenue growth while achieving a significant profitability milestone in recent periods. Revenue from operations increased by 30.7% annually, reaching ₹1,162.60 crore in FY25 from earlier levels in FY23.

Financial Metric FY23 FY25 H1 FY26
Revenue (₹ crore) - ₹1,162.60 ₹704.80
Net Profit/Loss (₹ crore) -₹321.00 -₹69.00 ₹6.50
EBITDA Margin Loss 2.0% 8.3%
Operating Cash Flow (₹ crore) Negative ₹33.60 Negative

The company achieved profitability in the first six months of FY26, reporting net profit of ₹6.50 crore after reducing losses from ₹321.00 crore in FY23 to ₹69.00 crore in FY25. EBITDA margin improved significantly to 8.3% in H1 FY26 compared to 2.0% in FY25, following EBITDA losses in previous years.

Research and Development Focus

The company maintains substantial investment in platform development, with research and development costs comprising approximately 24% of total expenses. This allocation aligns with global technology product companies' spending patterns and reflects the company's commitment to innovation in the rapidly evolving streaming technology sector.

Valuation Metrics

Given the company's recent transition to profitability, traditional price-earnings multiples are not applicable for historical periods. The price-sales multiple, calculated using annualised net sales for H1 FY26 and post-IPO equity structure, works out to 5.5 times. The Indian market lacks direct listed peers for comparative valuation analysis.

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Amagi Media Labs IPO Records Tepid 6% Subscription on Opening Day

2 min read     Updated on 13 Jan 2026, 05:32 PM
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Reviewed by
Shraddha JScanX News Team
Overview

Amagi Media Labs' ₹1,788 crore IPO opened with modest 6% subscription on Day 1, with retail investors leading at 28% participation while institutional buyers remained absent. The cloud-native media technology company's shares are priced at ₹343-361, commanding over ₹7,800 crore valuation. The issue closes January 16 with listing scheduled for January 21, currently trading at ₹17 grey market premium.

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*this image is generated using AI for illustrative purposes only.

Amagi Media Labs' maiden public offering opened to a lukewarm reception from investors on January 13, with the issue managing to garner only 6% subscription by the end of the first trading day. The cloud-native media technology company's IPO will remain open for bidding until January 16.

Subscription Details

The subscription pattern revealed varied investor interest across different categories. Retail investors showed the strongest participation, subscribing to 28% of their allocated portion. Non-institutional investors (NIIs) contributed modestly with 4% subscription, while the qualified institutional buyer (QIB) segment remained completely unsubscribed on the opening day.

Category Subscription Rate
Overall 6%
Retail Investors 28%
Non-Institutional Investors 4%
Qualified Institutional Buyers 0%

Issue Structure and Pricing

Amagi Media Labs aims to raise ₹1,788.00 crore through this public offering, with shares priced in the band of ₹343-361 per share. At the upper price band, the company commands a valuation exceeding ₹7,800.00 crore.

Component Value
Total Issue Size ₹1,788.00 crore
Fresh Issue ₹816.00 crore
Offer for Sale ₹972.60 crore
Price Band ₹343-361 per share
Company Valuation Over ₹7,800.00 crore

The issue structure includes a fresh equity component of ₹816.00 crore and an offer for sale (OFS) worth ₹972.60 crore at the upper price band, involving 2.70 crore shares.

Fund Utilization and Selling Shareholders

From the fresh issue proceeds, ₹550.00 crore will be allocated toward strengthening Amagi's technology and cloud infrastructure, supporting inorganic growth through acquisitions, and meeting general corporate expenses. The OFS component involves several institutional and individual shareholders, including PI Opportunities Fund I and II, Norwest Venture Partners X–Mauritius, Accel India VI (Mauritius) Ltd, Trudy Holdings, and certain individual stakeholders.

Business Overview and Market Position

Amagi connects media companies with audiences through cloud-native technology solutions, facilitating video content delivery and monetization across smart TVs, smartphones, and digital platforms. The company operates through three core business segments: cloud modernization, streaming unification, and monetization and marketplace services.

Timeline and Grey Market Premium

The IPO allotment is scheduled for finalization on January 19, with shares expected to list on both BSE and NSE on January 21. Currently, Amagi Media Labs trades at a grey market premium of ₹17.00, suggesting a potential listing price of ₹378.00, representing a 4.71% premium over the upper price band.

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