ZEEL Executive Expresses Concern Over FY26 Revenue Growth Target Amid Challenging Market Conditions
Zee Entertainment Enterprises Limited (ZEEL) is facing challenges in achieving its 8-10% revenue growth target for FY26 due to difficult market conditions. Q2 FY26 results show a 2% YoY decline in operating revenue and a 54% drop in EBITDA. The company's domestic advertising revenue fell by 12% YoY, mainly due to reduced FMCG spending. However, ZEEL saw growth in subscription revenue and its digital platform ZEE5, which recorded its highest quarterly revenue of ₹3,108.00 Mn. The company is investing in diversification, including a ₹15.00 crore investment in Ideabaaz Tech Private Limited.

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Zee Entertainment Enterprises Limited (ZEEL), one of India's leading media and entertainment companies, is facing headwinds in achieving its ambitious revenue growth target for the fiscal year 2026. A ZEEL executive has recently voiced concerns about the company's ability to meet its projected 8-10% revenue growth for FY26, citing challenging market conditions.
Financial Performance and Market Challenges
The company's Q2 FY26 financial results reveal a mixed picture:
Metric | Q2 FY26 | YoY Change | QoQ Change |
---|---|---|---|
Operating Revenue | 19,692.00 | -2.00% | 8.00% |
EBITDA | 1,464.00 | -54.00% | -36.00% |
EBITDA Margin | 7.40% | -8.60 pp | -5.10 pp |
Profit After Tax | 765.00 | -63.00% | -47.00% |
The financial data indicates that ZEEL is grappling with a soft advertising environment, which has significantly impacted its profitability. The domestic advertising revenue declined by 12% year-over-year, primarily due to a slowdown in FMCG spending.
Subscription and Digital Growth
Despite the challenges in advertising, ZEEL has shown resilience in other areas:
- Subscription revenue increased, driven by growth in both linear and digital platforms.
- ZEE5, the company's digital streaming platform, registered its highest ever quarterly revenue of ₹3,108.00 Mn, marking a 32% year-over-year growth.
- The company's music label, Zee Music Company, added 3.9 million subscribers during the quarter, reaching a total of 172 million subscribers on YouTube.
Strategic Initiatives and Investments
ZEEL is taking steps to diversify its business and invest in future growth:
- The Board of Directors has approved an additional investment of ₹15.00 crores in Ideabaaz Tech Private Limited (ITPL), which focuses on empowering startups across India, particularly in Tier 2 and Tier 3 cities.
- The company continues to optimize its content inventory and advances, which decreased by ₹0.60 Bn during H1 FY26.
Governance and Legal Developments
In a positive development, ZEEL received a favorable ruling from the Customs, Excise & Service Tax Appellate Tribunal (CESTAT) in a service tax matter. This decision nullifies a tax demand of ₹462.00 Million that was previously disclosed as a contingent liability.
Outlook and Challenges
While ZEEL has shown resilience in certain areas, the executive's statement regarding the FY26 revenue growth target reflects the broader challenges facing the media industry. The company may need to navigate carefully through the soft advertising environment and focus on its strengths in subscription-based and digital offerings to achieve its growth objectives.
As the market conditions remain uncertain, ZEEL's ability to adapt its strategies and capitalize on emerging opportunities in the digital space may be crucial for its future performance. Investors and industry observers will be closely watching how the company addresses these challenges in the coming quarters.
Historical Stock Returns for Zee Entertainment
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
---|---|---|---|---|---|
-0.55% | -0.49% | -5.35% | -2.94% | -15.20% | -37.79% |