Mahindra & Mahindra Shares Surge 3% on Record October Sales

Mahindra & Mahindra (M&M) shares climbed 3% to Rs 3,590.00 following the announcement of record-breaking monthly sales figures for October. The automotive giant reported impressive growth across its vehicle segments, showcasing strong performance in both the automotive and farm equipment sectors.

Record-Breaking Sales Performance

M&M's total vehicle sales, including exports, reached 120,142 units in October, marking a substantial 26% year-on-year increase. The company's performance was particularly notable in the following areas:

Segment	Sales (Units)	Year-on-Year Growth
Domestic SUV	71,624	31%
Total SUV	73,890	-
Commercial Vehicles	31,741	14%
Domestic Tractors	72,071	12%
Total Tractors	73,660	13%

SUV Segment Shines

The domestic SUV sales hit an all-time high of 71,624 units, demonstrating the strong demand for M&M's sport utility vehicles. CEO Nalinikanth Gollagunta attributed this exceptional performance to the new editions of popular models launched in October:

Thar
Bolero
Bolero Neo

Tractor Division Growth

The farm equipment sector also showed robust growth, with domestic tractor sales increasing by 12% to 72,071 units. Veejay Nakra, President of the Farm Equipment division, credited this growth to favorable factors such as:

Good monsoon season
GST rate cuts

Upcoming Quarterly Results

Investors are anticipating Mahindra & Mahindra's quarterly earnings announcement scheduled for November 4. Analyst estimates project:

Metric	Estimated Range (in Crore)
Profit	Rs 3,895.00 - 3,996.00
Revenue	Rs 33,900.00 - 34,400.00

Future Electric Plans

In an exciting development for electric vehicle enthusiasts, Mahindra announced its upcoming electric SUV, the XEV 9S. Built on the INGLO platform, this new model is set to premiere on November 27, potentially marking a significant step in M&M's electric vehicle strategy.

The strong sales performance across both automotive and farm equipment sectors, coupled with the upcoming launch of a new electric SUV, signals Mahindra & Mahindra's robust position in the market. As the company prepares to release its quarterly results, investors will be keenly watching to see if this sales momentum translates into strong financial performance.

1 Day	5 Days	1 Month	6 Months	1 Year	5 Years
+1.77%	-1.74%	+2.51%	+17.45%	+23.06%	+495.65%

Mahindra & Mahindra (M&M) has reported exceptional performance across its business segments, with record-breaking SUV sales leading the charge. The company's robust growth in automotive, farm equipment, and commercial vehicle sectors underscores its strong market position and effective product strategy. Additionally, M&M has officially unveiled the name of its next all-electric SUV - XEV 9S, further expanding its electric vehicle portfolio.

Record-Breaking SUV Sales

M&M achieved its highest-ever SUV sales, with 71,624 units sold in the domestic market, marking a remarkable 31% year-on-year growth. This milestone contributes significantly to the company's total automotive sales of 120,142 vehicles, representing a 26% overall growth including exports.

Automotive Segment Performance

The company's automotive division saw impressive growth across various segments:

Category	Sales	Year-on-Year Growth
SUVs (Domestic)	71,624	31%
Commercial Vehicles	31,741	14%
Total Automotive Sales	120,142	26%

Nalinikanth Gollagunta, CEO of M&M's Automotive Division, highlighted the launch of new editions of popular models Thar, Bolero, and Bolero Neo, which likely contributed to the strong sales figures.

Farm Equipment Business

The Farm Equipment Business also reported strong performance:

Category	Sales	Year-on-Year Growth
Domestic Tractor Sales	72,071	12%
Total Tractor Sales (incl. Exports)	73,660	13%

For the festive period of September and October combined, tractor sales grew by 27.4% compared to the same period last year. Veejay Nakra, President of the Farm Equipment Business, attributed this growth to favorable monsoon conditions and the benefit of GST rate cuts announced in September.

Commercial Vehicles and Buses

The Trucks and Buses division also showed positive momentum:

Category	Sales	Year-on-Year Growth
Total Sales (incl. Exports)	2,034	14%

Vinod Sahay, Executive Chairman of SML and President of Aerospace, Defence, Trucks, Buses & CE at M&M, noted that growth was particularly strong in the Intermediate Light Commercial Vehicle (ILCV) trucks and buses segments.

Unveiling of XEV 9S Electric SUV

In a significant development for its electric vehicle lineup, Mahindra has officially unveiled the name of its next all-electric SUV - XEV 9S. This 7-seater electric SUV is built on the company's INGLO platform and is designed as a purpose-built electric vehicle rather than a re-engineered internal combustion engine vehicle.

Key features of the XEV 9S include:

Flat-floor design for generous cabin space
Sliding second-row seats
INGLO skateboard architecture for a low center of gravity, enhancing stability and ride comfort

The world premiere of the XEV 9S is scheduled for November 27 during the Scream Electric event in Bengaluru. This launch marks one year of Mahindra's all-electric journey and represents an expansion of the company's electric portfolio following the introduction of two previous electric SUVs.

Outlook

The company's performance across segments indicates a positive trend in the Indian automotive and agricultural sectors. With the timely onset of Rabi sowing and good progress in Kharif harvesting, M&M anticipates continued strong performance in the coming months.

M&M's diverse product portfolio, strategic launches, and expansion into the electric vehicle market appear to be resonating well with consumers, positioning the company for sustained growth in the competitive Indian market. The upcoming launch of the XEV 9S further underscores Mahindra's commitment to electric mobility and its ambition to be a key player in the evolving automotive landscape.