Prime Focus Limited , a company listed on both the BSE Limited and the National Stock Exchange of India Limited, has seen a significant reduction in stake by Augusta Investments I Pte. Ltd. and its associated entities. The group of Singapore-based investment companies sold a substantial portion of their shareholding through open market transactions on September 8, 2025.

Transaction Details

The selling group, comprising Augusta Investments I Pte. Ltd., Marina IV (Singapore) Pte. Ltd., Marina Horizon (Singapore) Pte. Ltd., and Augusta Investments Zero Pte. Ltd., disposed of 12 million shares. This represents 3.87% of Prime Focus Limited's voting capital, reducing their combined shareholding from 15.17% to 11.30%.

Breakdown of the Sale

The sale was executed by different entities within the group as follows:

Post-Transaction Shareholding

After the transaction, the group's shareholding in Prime Focus Limited stands as follows:

Impact and Implications

This significant reduction in stake by the Augusta Investments group may have implications for the ownership structure of Prime Focus Limited. The company's total equity share capital remains unchanged at 309,936,976 shares of INR 1 each.

About the Entities

All entities involved in this transaction are Singapore-based investment companies acting in concert. Ivo Philipps serves as the director and authorized signatory for all four entities, indicating a coordinated investment strategy.

Regulatory Compliance

The disclosure of this transaction was made in compliance with Regulation 29(2) of the SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 2011. This regulation requires prompt disclosure of significant changes in shareholding to ensure market transparency.

In a notable development for Prime Focus (INE367G01038), several prominent market veterans have made substantial share purchases in a block deal on Friday, signaling increased interest in the company.

Key Acquisitions

• Ramesh Damani, a well-known investor, acquired 8 lakh shares at ₹142.55 per share.
• Utpal Sheth bought 17.5 lakh shares, also at ₹142.55 per share.
• Singlarity Large Value Fund I, owned by Madhusudan Kela, made the largest purchase of 62.5 lakh shares at the same price.

Sellers in the Block Deal

The sellers in this transaction included:

• Augusta Investments I Pte. Ltd., which sold 54.4 lakh shares
• Marina IV (Singapore) Pte. Ltd., divesting 38.9 lakh shares
• Marina IV LP, selling 9.15 lakh shares

Impact on Shareholding

This block deal marks a significant shift in Prime Focus's ownership structure. Prior to this transaction, none of the buyers held stakes in the company, according to the June shareholding data. The company's market capitalization stands at approximately ₹4,900.00 crore.

Previous Shareholding Pattern

As of June, the shareholding pattern of Prime Focus was as follows:

Stock Performance

Prime Focus shares closed at ₹158.37 on Friday, hitting the 10% upper circuit.

Market Implications

The entry of these market veterans into Prime Focus could be seen as a vote of confidence in the company's prospects. Their substantial purchases might attract further investor attention to the stock in the coming days.

This block deal represents a significant change in the company's institutional ownership, potentially influencing its future direction and market perception. Investors and market watchers will likely keep a close eye on any subsequent developments or strategic moves by Prime Focus following this high-profile transaction.