Senco Gold Limited reported a 60% year-on-year revenue growth in Q1 FY27, driven by robust demand during the festive season and an expansion of its retail network. The company's trailing twelve-month (TTM) sales reached approximately Rs 9,660 Cr, reflecting strong momentum across its business segments. The performance was achieved despite headwinds from Adhik Maas and an increase in customs duty from 6% to 15%.

Performance Snapshot

The company's standalone operating metrics for the quarter highlight significant growth across key parameters. Gold prices rose by 62% year-on-year, while retail revenue grew by 48%. Same-store sales growth (SSSG) stood at 38% on a yearly basis. Diamond jewellery growth was driven by volume expansion, mix enrichment, and new design launches, particularly in the lower-priced segment below Rs 50,000.

Operational Highlights

During the quarter, Senco Gold opened eight new showrooms, comprising three company-owned and company-operated (COCO) stores, four franchise outlets, and one Sennes store. This expansion took the total network count to 208 showrooms, net of the closure of one store. The company remains on track to open 12–15 showrooms over the next three quarters, with a strategic focus on increasing the number of franchise stores.

Old gold exchange contributed to approximately 43% of total sales quantity in Q1 FY27. The company launched a "0% deduction" campaign during the quarter to incentivise customers. Diamond jewellery growth was supported by volume expansion and new design launches, particularly in the lower-priced segment below Rs 50,000.

Future Outlook

Looking ahead to Q2 FY27, the company anticipates a seasonally softer period. Consumer demand is expected to be driven by the monsoon season and advance gold bookings for the upcoming festive quarter. Strategic priorities for the coming months include inventory optimisation, focusing on lightweight and 9K collections, and margin protection.

[Senco Gold Ltd](senco gold) has extended the deadline for its strategic and marketing tie-up with August Jewellery Private Limited, the entity behind the omnichannel jewellery brand Melorra, to 30 September 2026. The arrangement, initially valid until 30 June 2026, has been prolonged on the same terms and conditions as disclosed in the initial intimation dated 24 April 2025. The company confirmed that the agreement covers operational transactions and does not involve an acquisition or related party transactions.

The update was communicated to the stock exchanges pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The relevant details, excluding the revised tenure, were already disclosed in the earlier intimation. The extension does not alter the scope of the strategic partnership or the operational benefits agreed upon previously.

Key Details of the Arrangement

The disclosure confirms that the agreement is a strategic and marketing tie-up with a domestic entity. The rationale and expected benefits from the partnership remain consistent with the initial disclosures. The following table summarises the key parameters of the transaction:

The intimation was signed by Mukund Chandak, Company Secretary & Compliance Officer of Senco Gold Limited. The complete details required under Regulation 30 of the SEBI LODR Regulations and the SEBI Master Circular updated on 30 January 2026 are available on the company's website.