Reliance unit RISE partners with MLB to grow baseball in India
Major League Baseball (MLB) has partnered with RISE Worldwide Limited, a wholly-owned subsidiary of Reliance Industries Limited, to promote baseball in India through marketing, social media, and a live event in Mumbai in October 2026. The collaboration leverages RISE's expertise in sports and media to engage Indian audiences, aligning with MLB's international expansion strategy. Since 2019, MLB has been developing the sport in India via grassroots programs and original content.

*this image is generated using AI for illustrative purposes only.
Major League Baseball (MLB) today announced a partnership with RISE Worldwide Limited (“RISE”), a wholly-owned subsidiary of reliance industries , to support the growth of baseball in India. The collaboration will span marketing, social media, and commercial initiatives, culminating in the joint delivery of a live event in Mumbai in October 2026. This partnership marks a significant step in MLB’s international expansion strategy and reinforces India’s growing importance as a key sports market.
Since opening its offices in New Delhi in 2019, MLB has been actively developing the game in India through grassroots programs like MLB First Pitch in schools and youth competitions such as the MLB Cup. The league has also introduced India-focused original content, including Indian Baseball Dreams, to create greater awareness and engagement around the sport.
Strategic Collaboration
The partnership aims to introduce the excitement of baseball to wider audiences while strengthening cultural connections through sport. Noah Garden, Deputy Commissioner, Business & Media at MLB, described the collaboration as a key milestone in the league’s international growth strategy. He emphasized that working with RISE will allow MLB to reach new demographics.
Nikhil Bardia, Head of RISE Worldwide, highlighted that India is one of the most dynamic sports markets globally. He stated that baseball’s global rise makes this a natural moment to bring the sport closer to Indian fans. RISE Worldwide plans to create experiences, both on the ground and digitally, to make baseball accessible and exciting.
About the Companies
| Company | Key Details |
|---|---|
| Reliance Industries Limited | India's largest private sector company with a consolidated revenue of INR 11,75,919 crore (US$ 124.0 billion) for the year ended March 31, 2026. |
| RISE Worldwide Limited | A wholly owned subsidiary of Reliance Industries Limited, offering services across Sponsorship Consulting, Athlete Management, and Event Implementation. |
RISE’s experience in sports and media provides unique opportunities to enable more fans across India to sample baseball. Together, MLB and RISE will deliver engaging experiences, including the local Mumbai event and grassroots initiatives. This partnership follows the thrilling World Baseball Classic in March, as MLB seeks to further globalize the game in India.
Historical Stock Returns for Reliance Industries
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +2.80% | -0.32% | -0.39% | -10.48% | -5.63% | +49.99% |
Could the MLB-RISE partnership pave the way for India to field a competitive national baseball team in future World Baseball Classic tournaments?
How might Reliance Industries' vast media and retail ecosystem, including JioCinema and Reliance Retail, be leveraged to accelerate baseball's mainstream adoption in India beyond the 2026 Mumbai event?
Will the success of this partnership influence other major North American sports leagues like the NBA or NFL to pursue similar high-profile corporate partnerships for India market entry?


































