RateGain partners with Citrus Leisure to power direct bookings in Sri Lanka

1 min read     Updated on 17 Jul 2026, 09:55 PM
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Riya DScanX News Team
AI Summary

RateGain Travel Technologies Limited announced a strategic partnership with Citrus Leisure PLC to deploy its UNO Direct Stack across the latter's Sri Lankan hotel portfolio. The initiative consolidates guest acquisition, marketing, and distribution into a single platform to enhance direct revenue and conversion rates. This collaboration represents a significant technology consolidation for Citrus Leisure and strengthens RateGain's footprint in the region.

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RateGain Travel Technologies Limited has entered a strategic partnership with Citrus Leisure PLC, a leading publicly listed hospitality group in Sri Lanka, to power the end-to-end direct booking journey across its portfolio using the UNO Direct Stack. The collaboration aims to help Citrus Leisure grow direct revenue, improve conversion rates, and reduce dependency on third-party channels by consolidating multiple revenue-generating capabilities into a single growth platform. The initiative marks one of the most extensive direct revenue technology consolidations undertaken by a hospitality group in Sri Lanka.

UNO Direct Stack: A Unified Growth Platform

The UNO Direct Stack integrates guest acquisition, digital marketing, website management, booking conversion, distribution, and pricing intelligence into a single ecosystem. This comprehensive approach is designed to create a more connected digital journey for travelers while reducing the operational complexity associated with fragmented systems and multiple vendors. By adopting the unified platform, Citrus Leisure expects to gain consolidated visibility across demand generation, conversion, pricing, and distribution performance.

Citrus Leisure's Portfolio

Citrus Leisure operates a diverse portfolio of properties serving both leisure and business travelers across multiple markets in Sri Lanka. The group's key properties are outlined below:

Property Type Room Count
Citrus Hikkaduwa Beach Resort 90
Citrus Waskaduwa Five-star Resort 150
The Steuart by Citrus, Colombo Boutique Business Hotel 50

Leadership Perspectives

Chandana Talwatte, Executive Director and Chief Executive Officer of Citrus Leisure PLC, emphasized the strategic priority of strengthening direct booking capabilities. He stated that the partnership reflects the group's commitment to building a stronger digital foundation, and that RateGain's hospitality expertise and integrated technology ecosystem were key factors in the decision.

Anurag Jain, Executive Vice President – APAC & MEA at RateGain, expressed delight in partnering with Citrus Leisure. He noted that the platform's connected, data-driven understanding of guests would help the group optimize its direct growth strategy and deliver personalized experiences.

Strengthening RateGain's Regional Presence

The partnership reinforces RateGain's presence in Sri Lanka as regional hotel groups increasingly invest in direct booking strategies to build stronger guest relationships and minimize reliance on fragmented technology stacks.

Historical Stock Returns for RateGain Travel

1 Day5 Days1 Month6 Months1 Year5 Years
-2.17%+0.95%+12.60%+42.46%+102.77%+179.58%

How will this partnership influence other hospitality groups in Sri Lanka to adopt similar direct booking technologies?

What metrics will Citrus Leisure use to evaluate the success of the UNO Direct Stack in reducing third-party dependency?

Could RateGain's success with Citrus Leisure lead to expanded partnerships in other South Asian markets?

RateGain Travel re-appoints Ms. Aditi Gupta as Independent Director

1 min read     Updated on 11 Jul 2026, 03:45 PM
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RateGain Travel has approved the re-appointment of Ms. Aditi Gupta as a Non-Executive Independent Director for a second term of five years, effective from July 15, 2026, to July 14, 2031, subject to shareholder approval. Ms. Gupta, a member of the Institute of Company Secretaries of India with over 15 years of experience, has confirmed her independence under Section 149 of the Companies Act, 2013, and Regulation 16 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.

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rategain travel has approved the re-appointment of Ms. Aditi Gupta as a Non-Executive Independent Director for a second term of five years, effective from July 15, 2026, to July 14, 2031. The decision, taken by the Board of Directors through a Circular Resolution on July 10, 2026, is subject to the approval of the company's shareholders.

The re-appointment follows the recommendation of the Nomination and Remuneration Committee. Ms. Gupta has confirmed that she meets the criteria of independence under Section 149 of the Companies Act, 2013, and Regulation 16 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. Additionally, she has confirmed that she is not debarred from holding the office of director by any order of SEBI or other authorities, in compliance with relevant BSE and NSE circulars.

Ms. Aditi Gupta is a member of the Institute of Company Secretaries of India and brings over 15 years of experience in corporate laws, governance, and secretarial compliance. She holds a bachelor's degree in commerce and law from Chaudhary Charan Singh University, Meerut, along with a master's degree in commerce from Indira Gandhi National Open University. She has been associated with Rategain Travel Technologies Limited since July 2021.

The disclosure confirms that Ms. Gupta is not related to any other director of the company. The re-appointment is part of the company's corporate governance initiatives and will require ratification by the members in the upcoming general meeting.

Key Details of Re-appointment

S. No. Disclosure Requirement Details
1. Name Ms. Aditi Gupta (DIN: 06413605)
2. Reason for change Re-appointment as Non-Executive, Independent Director
3. Date of re-appointment & term July 15, 2026 to July 14, 2031 (5 years)
4. Brief profile Member of ICSI with 15+ years experience in corporate laws and governance. Holds B.Com, LL.B, and M.Com degrees.
5. Relationships Not related to any other Director

Historical Stock Returns for RateGain Travel

1 Day5 Days1 Month6 Months1 Year5 Years
-2.17%+0.95%+12.60%+42.46%+102.77%+179.58%

How will Ms. Gupta's re-appointment influence Rategain's long-term corporate governance strategy?

What impact could this leadership continuity have on shareholder confidence and stock performance?

Are there plans to expand the board's expertise in other critical areas alongside Ms. Gupta's governance focus?

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