Lux Industries secures Reebok brand license for innerwear

1 min read     Updated on 12 Jul 2026, 04:13 PM
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Reviewed by
Ashish TScanX News Team
AI Summary

Lux Industries Limited's Vertical B has entered into a Brand Licensing Agreement with RILUK IPCO Limited to exclusively use the Reebok trademark for designing, manufacturing, and selling men's and women's innerwear and thermal wear in India. The agreement, effective from the current year with a ten-year renewal option, ensures the licensor has no governance rights over the company. The transaction is not a related party deal, and the specific sales volume and value remain unascertained.

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Lux Industries Limited has entered into a Brand Licensing Agreement with RILUK IPCO Limited to use the Reebok trademark in India. The agreement grants lux industries exclusive rights to design, manufacture, and sell men's and women's innerwear and thermal wear products within the territory. The deal is effective from the current year and includes an option to renew for ten years.

The agreement was executed between RILUK IPCO Limited (RIL), a private limited company under the laws of England and Wales acting as the Licensor, and Lux Industries Limited - Vertical B, acting as the Licensee. The licensed trademarks include the "Reebok" brand. The company stated that the volume and value of products to be sold under the license cannot be ascertained at this time.

Key Terms of the Agreement

The significant terms of the Brand Licensing Agreement include:

  • Exclusivity: Vertical B of the company holds exclusive rights within India for the licensed products.
  • Product Scope: The license covers designing, manufacturing, and selling men's and women's innerwear and thermal wear.
  • Governance: The licensor does not have the right to appoint any director on the Board of the company. No shares shall be issued to the licensor, and there are no restrictions on any change in the capital structure of the company.
Particulars Details
Licensor RILUK IPCO Limited (RIL)
Licensee Lux Industries Limited - Vertical B
Territory India
Licensed Marks Reebok
Duration Effective from current year with an option to renew for ten years

The company confirmed that it does not hold any stake in RILUK IPCO Limited. Furthermore, the transaction does not fall within related party transactions, and the licensor is not a related party to the company. The disclosure was made under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.

Source: https://lodr-files.dhan.co/lodr-inputs/Company/INE150G01020/4a665348b20f4463.pdf

Historical Stock Returns for Lux Industries

1 Day5 Days1 Month6 Months1 Year5 Years
+2.55%+5.17%+3.36%+30.37%-10.71%-64.21%

How will this licensing agreement impact Lux Industries' market share in the competitive innerwear segment?

What are the projected revenue contributions from the Reebok line to Lux Industries' overall financial performance?

Will Lux Industries expand its manufacturing capacity to meet potential demand for Reebok-branded products?

Lux Industries accepts resignation of VP-Marketing Surendra Kumar Bajaj

1 min read     Updated on 08 Jul 2026, 03:28 AM
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AI Summary

Lux Industries Ltd has accepted the resignation of Mr. Surendra Kumar Bajaj from the position of Vice President-Marketing effective July 06, 2026, due to personal reasons. The disclosure was made to stock exchanges on July 07, 2026, under Regulation 30 of the SEBI Listing Regulations. Mr. Bajaj served the company for approximately 12 years and expressed gratitude for the opportunities provided during his tenure.

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Lux Industries Ltd has accepted the resignation of Mr. Surendra Kumar Bajaj from the position of Vice President-Marketing. The resignation is effective from the close of business hours on July 06, 2026, due to personal reasons. This change impacts the company's senior management personnel structure as defined under Regulation 16(1)(d) of the SEBI Listing Regulations.

The disclosure was made to the stock exchanges on July 07, 2026, in compliance with Regulation 30 of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015. The company confirmed that there are no other reasons for the resignation beyond those stated.

Mr. Surendra Kumar Bajaj served the organization for around 12 years. In his resignation communication, he expressed gratitude for the opportunities, guidance, and trust provided during his tenure, noting that his time at the firm was filled with learning and personal growth. He indicated his intention to ensure a smooth transition of responsibilities.

The following table details the specifics of the management change:

Particulars Details
Name Mr. Surendra Kumar Bajaj
Designation Vice President-Marketing, Senior Management Personnel
Reason for change Resignation due to personal reasons
Date of cessation July 06, 2026

The filing was signed by Smita Mishra, Company Secretary & Compliance Officer of Lux Industries Limited.

Historical Stock Returns for Lux Industries

1 Day5 Days1 Month6 Months1 Year5 Years
+2.55%+5.17%+3.36%+30.37%-10.71%-64.21%

Who will be appointed to replace Mr. Bajaj, and how will this transition impact Lux Industries' marketing strategy?

Will the departure of the Vice President-Marketing lead to any shifts in the company's brand positioning or advertising spend?

How might this management change affect Lux Industries' competitive edge in the innerwear and apparel market?

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