ITC acquires remaining shares of Sproutlife, making Yoga Bar owner wholly owned
- ITC acquired remaining shares of Sproutlife Foods on September 28, 2026
- Sproutlife becomes a wholly owned subsidiary of ITC
- Total deal value for full ownership is ~₹645 crore
- Sproutlife's FY26 turnover stood at ₹452 crore, up from ₹200 crore in FY25
*this image is generated using AI for illustrative purposes only.
ITC has acquired the remaining equity shares of Sproutlife Foods Private Limited, the owner of the Yoga Bar brand, thereby making it a wholly owned subsidiary with effect from September 28, 2026.
The company disclosed that it acquired 13,445 equity shares of ₹10 each through a secondary purchase. This transaction increases ITC's shareholding in Sproutlife from approximately 47.50% to 100%. The total cost of acquisition is estimated at ~₹645 crore, paid in cash.
Acquisition details
The following table summarises the key details of the transaction as disclosed in the regulatory filing:
| Parameter | Details |
|---|---|
| Acquirer | ITC |
| Target company | Sproutlife Foods Private Limited |
| Brand owned | Yoga Bar |
| Deal value | ~₹645 crore |
| Shares acquired | 13,445 equity shares |
| Final holding | 100% |
| Effective date | September 28, 2026 |
With this transaction, ITC has consolidated its ownership of Sproutlife Foods. The acquisition does not fall under related party transactions, and no governmental or regulatory approvals were required for the completion of this specific share purchase.
Strategic context
The acquisition marks ITC's move to fully own Sproutlife Foods, reinforcing its presence in the health and wellness food segment. The company stated that the acquisition is in line with its strategy to augment its future-ready portfolio in the foods segment. Yoga Bar is positioned as a digital-first brand with high salience in online sales channels, including direct-to-consumer (D2C) and e-commerce platforms, alongside a growing presence in offline stores.
Financial performance of target entity
Sproutlife Foods, incorporated on February 13, 2015, operates exclusively in India. The company's turnover has shown significant growth over the last three fiscal years:
| Fiscal Year | Turnover |
|---|---|
| FY26 | ₹452 crore |
| FY25 | ₹200 crore |
| FY24 | ₹108 crore |
What the numbers show
The combined data reveals a rapid scaling trajectory for Sproutlife Foods. Turnover more than doubled from ₹200 crore in FY25 to ₹452 crore in FY26, indicating strong momentum in the health snacking category. With ITC now holding 100% control, it can fully integrate these operations into its broader FMCG distribution network, potentially accelerating the transition from digital-first sales to wider offline penetration.
Historical Stock Returns for ITC
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -1.41% | +1.11% | -2.28% | -10.31% | -33.72% | 0.0% |
How will ITC's existing FMCG distribution network specifically accelerate Yoga Bar's offline penetration beyond its current digital-first model?
What are the projected revenue synergies and margin improvements ITC expects to realize from full consolidation of Sproutlife Foods?
How does this acquisition position ITC against competitors like Tata Consumer Products and Mondelez in the rapidly growing Indian health snacking market?
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