Crizac launches Partner Growth Program to support 17,400+ counsellors
- Launched Partner Growth Program (PGP) for 17,400+ counselling partners
- Provides marketing studio, certification discounts, and branding tools
- Targets small and medium-sized counselling businesses across 85+ countries
- Integrates with existing Crizac login for seamless access to resources

*this image is generated using AI for illustrative purposes only.
Crizac Limited announced the launch of the Partner Growth Program (PGP), an initiative designed to assist its network of over 17,400 registered counselling partners across 85+ countries. The program aims to enhance partner business growth through integrated marketing support, structured training, and professional branding tools.
The PGP is specifically tailored for small and medium-sized counselling businesses. It provides ready-to-use marketing content via a Marketing Studio, discounted certification courses on study destinations, and professional branding under the partners' own names. These resources are accessible directly through existing Crizac login credentials, allowing counsellors to focus more on student guidance rather than administrative logistics.
Strategic focus on partner empowerment
Vikash Agarwal, Managing Director of Crizac, emphasized that the platform's strength relies on its counselling partners. He noted that while trust is earned through individual conversations, partners often lack the bandwidth for consistent marketing and training. The PGP addresses this gap by providing tools that help partners maintain visibility and stay current with industry shifts without diverting time from student counseling.
Dishant Kharbanda, Chief Innovation Officer at Crizac, highlighted the evolving role of counsellors in the age of AI. He stated that while AI can provide information, human judgment, empathy, and accountability remain critical. The new tools are designed to handle routine tasks, enabling counsellors to leverage their unique value proposition.
Program components and future roadmap
The initial phase of the Partner Growth Program includes:
- Marketing Studio: Provides branded, ready-to-post content to help partners maintain professional visibility at no additional cost.
- Certification Courses: Offers substantial discounts on Crizac-issued certifications covering application, visa, and loan processes across various study destinations.
Crizac plans to expand the PGP with additional tools and benefits based on partner feedback. The company stated that every new feature will be evaluated on its ability to help counsellors win family trust, serve students better, or strengthen business operations. Partners signing in now will receive early access to upcoming features.
About Crizac Limited
Crizac is an AI-native student mobility platform partnering with international universities and education counsellors globally. The company works with over 450 institutions across the UK, Canada, Ireland, Australia, New Zealand, the USA, and Europe. Headquartered in Kolkata, Crizac is committed to ethical recruitment and technology-driven student success.
Historical Stock Returns for Crizac
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -0.34% | -6.88% | -15.77% | -27.25% | -43.38% | -48.89% |
How might the integration of AI-driven marketing tools within the PGP impact the competitive landscape for independent education consultancies?
What metrics will Crizac use to measure the PGP's success in increasing partner retention and transaction volume across its 85+ country network?
How could the expansion of discounted certification courses influence the standardization of quality control among Crizac's global partner ecosystem?


































