Brand Concepts promoter declares no encumbrance for FY26

Brand Concepts Limited promoter Pradeep Maheshwari has submitted a declaration confirming that no new encumbrance has been created on the company's shares during the financial year ending March 31, 2026. The disclosure was made in compliance with Regulation 31(4) of the SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 2011.

The declaration, dated April 3, 2026, states that no other encumbrance on shares of the company has been made directly or indirectly, other than those already disclosed to the stock exchanges. The filing was submitted from Indore.

Entities Covered

The disclosure was submitted on behalf of the promoter and promoter group. The following entities and individuals are covered under this declaration:

Name of Entity/Person	Category
Pradeep Maheshwari	Promoter
Pradeep Maheshwari HUF	Promoter
Prateek Maheshwari	Promoter Group
Annapurna Maheshwari	Promoter Group
Sakshi Rathi Maheshwari	Promoter Group

The declaration confirms that the information provided is true and correct to the best of the promoter's knowledge.

1 Day	5 Days	1 Month	6 Months	1 Year	5 Years
+0.18%	-3.10%	-26.75%	-42.03%	-50.36%	+635.55%

Brand Concepts Limited has filed disclosures regarding an inter-se transfer of equity shares within its promoter group. The transaction involved the transfer of 1,624,220 equity shares, constituting 13.01% of the company's total share capital, from Mr. Pradeep Maheshwari (Promoter) to Mr. Prateek Maheshwari (Member of Promoter Group) by way of gift. The acquisition was executed on 08th May, 2026, and the necessary disclosures were submitted to the stock exchanges on 12th May, 2026. The disclosures were filed by Company Secretary and Compliance Officer Swati Gupta on behalf of Brand Concepts Limited.

Transaction Details

The off-market transfer was executed as a gift with no monetary consideration involved. As the transaction qualifies as an inter-se transfer between promoter and promoter group members, it is exempt from making an open offer under Regulation 10(1)(a)(i) of the SEBI SAST Regulations. The company also filed disclosures under Regulation 4(1) and 7(2) of the SEBI (Prohibition of Insider Trading) Regulations, 2015. The transaction was executed pursuant to proviso (i) to Regulation 4(1) of the Insider Trading Regulations, and the company confirmed that all requisite disclosures were made within the stipulated timelines.

Key details of the transaction are summarised below:

Parameter:	Details
Target Company:	Brand Concepts Limited
Acquirer:	Mr. Prateek Maheshwari
Transferor/Seller:	Mr. Pradeep Maheshwari
Date of Acquisition:	08th May, 2026
Number of Shares Transferred:	1,624,220 equity shares
% of Total Share Capital:	13.01%
Nature of Transaction:	Inter-se transfer by way of gift
Consideration:	Nil
Exemption Invoked:	Regulation 10(1)(a)(i) of SEBI SAST Regulations
Regulatory Disclosures Filed:	Regulation 4(1) and 7(2) of SEBI (PIT) Regulations, 2015
Date of Disclosure to Exchanges:	12th May, 2026

Shareholding Changes

The transfer has resulted in a significant shift in the individual shareholding of the promoter and the acquirer within the promoter group. The following table outlines the shareholding positions before and after the transaction:

Shareholder:	Shares Before	% Before	Shares After	% After
Mr. Prateek Maheshwari (Acquirer):	1,376,154	11.03%	3,000,374	24.04%
Mr. Pradeep Maheshwari (Seller):	2,468,853	19.78%	844,633	6.77%

As a result of the gift transfer, Mr. Prateek Maheshwari's shareholding increased from 11.03% to 24.04%, while Mr. Pradeep Maheshwari's stake decreased from 19.78% to 6.77%. The overall promoter group shareholding in Brand Concepts Limited remains unchanged, as the transfer occurred entirely within the promoter group. Mr. Prateek Maheshwari, who serves as Managing Director of Brand Concepts Limited (DIN: 00039340), submitted the disclosure directly to the Company Secretary, confirming the off-market nature of the transaction and the absence of any monetary consideration.